KingsOfKings
๐ ๐ณ๐๐'๐ ๐ป๐๐๐ ๐ต๐๐๐๐๐๐ ! ๐
EXCLUSIVE: Tyler Perry To Take Control Of BET (Developing) | The Streamr
Tyler Perry, known for his "Madea" character and a slew of Netflix movies, is taking control of Black Entertainment Television.
thestreamr.com
Tyler Perry (Madea, Gone Girl), founder and CEO of Tyler Perry Studios, will take control of BET, The Streamr has learned. The deal comes as a relief to Paramount Global, who I have learned is โhemorrhaging moneyโ, according to a source, to the tune of more than $400 million. For reference, Perryโs net worth was recently stated by Forbes as $1 billion
This new deal, valued at an undisclosed amount, will give Perry, a veteran champion of content aimed at the African American demographic, control BET Media Group, which also owns VH1.
TYLER PERRY, BET, AND STREAMING
BET+, the streaming service for the cable channel, is a joint venture between Paramount Streaming and Tyler Perry Studios. Launched in 2019, the service established a 4 year relationship between Paramount and Perry.
CEO of Paramount Global, Bob Bakish, previously explored a sale of a majority stake in the company. CNBC reported that insiders at Paramount believed selling to a group of wealthy black investors could โunlock opportunities and valueโ.
From Perryโs side, he previously expressed interest in the acquisition in March 2023, stating to ETOnline:
โRumor? No, itโs not a rumor, Iโve been there for four years now and had tremendous success. I wasnโt expecting this to happen, so, yes โ if that is possible, Iโm very, very interested in taking as much of itโฆ If itโs possible, Iโm gonna take as much of it as I can.โ
Reps for BET Media Group and Perry did not respond to our multiple requests for comment at the time of publication.
[UPDATE: REPS FOR BET DECLINED TO COMMENT ON THE STORY AND REPS FOR PERRY HAVE RESPONDED; WE WILL UPDATE WITH FURTHER DETAILS]
[/QUOTE]
