This! And they fact that their bras don't follow traditional sizing!VS still doesn’t understand the problem. It’s your quality.
This! And they fact that their bras don't follow traditional sizing!VS still doesn’t understand the problem. It’s your quality.
this is called being business savvy




What do you buy because it looks like I’ll be having a new gfThis!
So many men are mad as if it’ll affect their underwear preferences. VS been washed for years.
Besides that weak fashion show and Pink sprawled on teens and college girls asses what is their value? So many other brands have better underwater for far less.
They’re only doing this because they’re trying to change their demographics. Most grown women don’t wear VS.
Is that Wesley snipes?Is someone upset that they're changing up their style for their own reasons
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Is that Wesley snipes?


low-key, this is the impact of Rihanna. The make-up and lingerie industry has been exclusive to white women for years. She comes along and opens the doors to all shapes and colors and now folks are scrambling to keep up.
Good then. Their models or "angels" don't look sexy and make for horrendous fap material.YUP! She understood what women, women of color (Fenty Beauty) and women who aren't models wanted/needed and gave it to us. VS had a grip on the mainstream market for decades. Their thing was selling a fantasy of perfect looking women in lingerie. When people think of VS they think of angels, wings and sexy models first then their actual products. Once women stopped buying it for the label (mainly) and found better quality at department stores, it was over.
Other brands started popping up with quality products at great price points and VS started looking funny in the light. A few years ago when the owner was asked why they don't included thicker/realistic looking women/models in their campaigns and fashion shows, he basically said it's about the fantasy not reality. Real looking women aren't apart of their aesthetic. That's when it became very clear their shtick was solely for men who want to see women in lingerie not selling underwear and lingerie to actual women.
Rihanna and other brands knew VS had an issue with limiting their brand to certain sizes excluding lots of women and having trash quality. They saw an opportunity, took it and thrived off of it. VS will have to do a lot of rebranding to capture women's attention. That rebranding has to include a lot of things they've never wanted to be associated with or never thought would matter.