It's overused now but some of my boys def. did this/do this with women, sometimes without knowing that's what they were doing. They just learned it from their Dads.
It's like overpowering someone with attention, demands, gifts, praise, Oh I want you to be my wife, after like a week of dating, and then using that to gain more and more control.
It's not giving someone a gift, it's not calling someone beautiful, it's not a lot of things that people say it is.