Over the years, James has attempted thousands of field goals, but those shots are going in at much higher rates recently. In James’s rookie year he shot 42 percent from the field and 29 percent from beyond the arc. This year those numbers are 56 percent and 39 percent, respectively. There are two reasons for that substantial improvement in his field goal percentage: (1) He’s a much better shooter now, and (2) also a larger share of his shots are close to the basket now.
James won the NBA MVP in each of his last two seasons in Cleveland. He was a great player then, but the Cavs used James as more of an on-ball point forward. Then-Cavs coach Mike Brown was often criticized for his simplistic offensive sets, which involved James handling the ball and little else. Brown — who failed to engineer an offense that optimized LeBron — was often derided as “the only coach in the NBA who could stop LeBron James.” That may be unfair, but those teams failed to win a title, and when you compare his shooting patterns in Cleveland to his patterns in Miami, there are striking differences. Some of these differences have to do with changing teammates or shifting strategies, and the maturation of the player. But, no matter how you slice it, the changes are profound.
In James’s last season in Cleveland his shot chart resembles that of a point guard. His clusters of shooting activity are similar to those of Kyrie Irving or Chris Paul. James was very active in front of the basket and along both wings, where his game featured a lot of off-the-dribble 3s and long 2s. Although he shot 50 percent from the field, there was virtually no post game, and aside from a cluster at the rim, there wasn’t much activity close to the basket. He was perimeter-oriented.
Lost in the hubbub of James’s signing with Miami were the strategic implications of integrating the league’s reigning MVP into an organization with different leadership, different philosophies, and superstar teammates. James was already the NBA’s Swiss Army knife — but the Cavaliers coaching staff only knew how to utilize the bottle opener. Before he landed in Miami, the Heat coaching staff was already hard at work engineering stratagems that would optimize James’s unique skill set. One thing was clear: He would handle the ball less and assume a less central role on the court.
In his first year in a Heat uniform, James took fewer 3s and was much more active in the paint, but he was still spending a lot of time away from the basket. His early Miami patterns were similar to his Cleveland patterns: no hint of a post game; too many long 2s; his game was still too perimeter-oriented. And after losing the 2011 NBA Finals, James and coach Erik Spoelstra were more determined than ever to tweak their offensive approach.
According to Spoelstra, “It took the ultimate failure in the Finals to view LeBron and our offense with a different lens. He was the most versatile player in the league. We had to figure out a way to use him in the most versatile of ways — in unconventional ways. It seems like a ‘duh’ moment now, but we had to go through the experiences and failures together.”
In the last game of the 2011 Finals, James was almost listlessly loitering beyond the arc, hesitating, shying away, and failing to take advantage of his freakish stature. His last shot of those Finals was symbolic: an ill-fated 25-foot jump shot from the outskirts of the right wing — his favorite 3-point shot location that season. The next morning, newspapers and blogs didn’t forget to remind us that James wasn’t a clutch player. Although few would admit to it now, countless media personalities took the opportunity to opine that LeBron James simply didn’t have “what it takes” to win championships in this league.
But something was about to change.
That loss, and maybe some of those demeaning characterizations, fueled one of the greatest and most important transformations in recent sports history. James was distraught, but somehow channeled that into ferocious dedication to his craft. Spoelstra was perplexed and desperate to correct course; he told me, “Shortly after our loss to Dallas in the Finals, LeBron and I met. He mentioned that he was going to work on his game relentlessly during the offseason, and specifically on his post-up game. This absolutely made sense for us. We had to improve offensively, and one of the best ways would be to be able to play inside-out with a post-up attack.”