When did conscious rap become "uncool"?

[PhonZhi]

when the white man saw how influential this new genre of music called "hiphop" had become and decided to use it for white supremacist gain by flooding the airwaves with music telling black people to fear each other, indulge in drug use, spend frivolously and to place a greater importance on crime & ignorance over intelligence & education by making it seem "cool"

 

[jamaicaiwonder1993]

Yeah, the song was really about alcoholism and how dangerous it can be...

...which is kinda funny because a lot of people who listened to the song were at the same time pouring up and taking headshots.

That's the genius behind the entire gkmc album he had hit single bangers layered with conscious messages, as opposed to tpab which was way too experimental and non digestable for the casual non hardcore fans

 

[Da King]

Cacklemore bringing it back

 

[Wild self]

That Dr Dre line where he said no African medallions no dreads just gangster shyt or something to that effect.

That line was disgusting. That's why there need to be a great PE autopic.

 

[Yoda]

That's the genius behind the entire gkmc album he had hit single bangers layered with conscious messages, as opposed to tpab which was way too experimental and non digestable for the casual non hardcore fans

If you deep into L.A. underground, you will understand that butterfly album more.

 

[mr. smoke weed]

It seems like you have to make turn up or trap music these days in order to not be called "fake deep" or something along those lines.

When popular conscious hip hop become wack
but conscious is generally always >>>generic hip hop

 

[IllmaticDelta]

It never was all the way cool. You have to remember, HipHop started as party music.

 

[mr. smoke weed]

Basically was marginalized to the underground after NWA came-up

That's bullshyt. The late 90s 'underground' hip hop push was seen as all conscious, when most of those dudes (RAWKUS) were straight spitters

 

[Kilgore Trout]

Kendrick being the face of it made it uncool.

Tupac was conscious and is the most popular rapper of all time.

 

[I.AM.PIFF]

It never was all the way cool. You have to remember, HipHop started as party music.

You can have a party record that's also "conscious"

 

[Insensitive]

Being "conscious" or "gangster" or really any fukking caricature is of course
going to fall to the way side.
You either bring hot shyt to the table or you don't.
Common completely refutes this point, dude experienced a late career resurgence
in popularity NOT because he was "Conscious" but because his production was BANGING.


Kendrick and J. Cole aren't really "Conscious" either, they're every men who have some socially
conscious records but their writing extends past "Konshush Brotha" cliche's.

So, being "conscious" didn't become uncool, becoming a boring, condescending, walking
cliche became uncool.

 

[ULCYril]

Wen people started caring more about that club hit then the art and forgot about lyrics and just wanted that banger beat

 

[mr. smoke weed]

yo can duckworth's penis get any deeper down u nikkas throats

What is wrong with some of you guys? Why does homosexual activity pop into your mind bc a ninja likes a brehs music?

 

[Mac Casper]

Kendrick being the face of it made it uncool.

Tupac was conscious and is the most popular rapper of all time.

You're misunderstanding what people mean when they refer to a conscious rapp

That's bullshyt. The late 90s 'underground' hip hop push was seen as all conscious, when most of those dudes (RAWKUS) were straight spitters

You just reiterated what I said breh

 

[Poitier]

production couldn't keep up with what street rappers rap over