Prodigy?
What did he do to be mire marketable?
As much as he seemed to try not to use it, he had a subtle charisma that made Mobb deep interesting within and beyond the music. Imagine if it was two Havocs. Personality/charisma plays a lot into how people latch onto artists. The ones that seem to have “it” simply can’t be forgotten by their audience, and drawn new people in whether they try to or not.