Why do rappers still sign to labels in the 2012

Red Maverick II

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Imo if I was a rapper. I would do a 2 album deal on a major like MGK is doing with Bad Boy. Get all the start up fame and lights and connections. Then branch off and try to do my own thing.

That would be a good idea, but they might have a clause in the contract where they can still get paid a "finder's fee" for making you famous, like they do with those American Idol winners
 

Bean

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but thats what confused me about bobby v. first he's an established r and b artist. why is he doing free shows? and they kept mentioning radio play. last time i checked the internet is the place to promote your music. cats barely listen to the radio anymore. so why are artists still pushing radio stations to play their music?? radio is played out. it doesn't drive the industry anymore. the internet does.

:comeon:
 

TLR Is Mental Poison

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history shows that being an independent artist will most likely leave you working a 9-5 or being a nobody.

the only folks who truly get fukked over at majors, are the ones who aren't smart enough to learn anything from the business side of the industry...or think they're going to be hot forever.

being an ex celebrity>>>>>being a dude who never got on


you gotta be real about this, it's better to be a top dog at a Fortune 500 company, than the dude who owns his own hot dog cart.


being your own boss is this dream thats sold far too often... that same dream is what got the folks at Amway rich..and MCA/5Linx scamming people.
Being an ex celebrity is not the wave bro. A lot of ex-famous rappers end up back on some 9 to 5 shyt to survive like Cappadonna. If you do it big enough to where you can RETIRE then its worth it. But look at this dude Bobby V. How is he surviving, where are his checks coming from?
 

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@She Agree That I'm Looney

Don't you think the best thing you can do on this subject is plead ignorance?

You would think the rappers have more information on this subject than you do.

Why would a guy like joe budden who was "successful" in the underground sign to a label as soon as they come knocking?

Why would a guy like 2 chains that has an incredible buzz as an unsigned artist sign to a major label.

And there are many more examples.
 
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tremonthustler1

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it costs literally nothing in 2012 aside from a good condenser vocal mic to record a studio quality album if you take the time and work hard enough to learn programming beats and mixing. take a page from punk rock: DIY

The punk rock ethos tends to hate artists who sign to majors and blow up. I guess hip-hop fans tend to share that same mentality.


Props don't pay bills. That is why major labels still serve a purpose. People don't buy records, but the ones that do, oh they're eatin'.
 

tremonthustler1

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@She Agree That I'm Looney

You're looking at it from the perspective of someone who wants to rap to have a career. The indie route can give you that. 95% of rappers rap to blow up while having a career.

It's like asking why do people wanna be famous even though we've seen and heard countless stories of how fame ruins people's lives. The select few that make it live the dream everyone wants. It's chasing the dream. Being indie in a way sacrifices the dream to an extent in exchange for some stability.
 
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MegaTronBomb!

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Being an ex celebrity is not the wave bro. A lot of ex-famous rappers end up back on some 9 to 5 shyt to survive like Cappadonna. If you do it big enough to where you can RETIRE then its worth it. But look at this dude Bobby V. How is he surviving, where are his checks coming from?

an ex celebrity= you actually were famous at one point in time.

that's far better than being the dude who nobody ever really knew.

Bobby V got 5 albums.. most folks don't ever record 5 albums
 

Lavish

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um getting signed can definately create a buzz, if they push your record

I dont know where you the idea that they dont creat buzz :what:

but your right about staying independent. more freedom. people dont buy records anymore. so you better off just doin your own thing...it will take more ground work but why get a label when you just gonna sell 100k on average, and have them take most of that.

just get your grind up. and do it independent. even if you sell 20,000 records at $8.00 a pop, you still may end up wit more in your pocket then selling 100,000 on a label

plus you dont want them dippin in your show money. 360 deals are fukked up
 

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Props don't pay bills. That is why major labels still serve a purpose. People don't buy records, but the ones that do, oh they're eatin'.

@She Agree That I'm Looney

You're looking at it from the perspective of someone who wants to rap to have a career. The indie route can give you that. 95% of rappers rap to blow up while having a career.

It's like asking why do people wanna be famous even though we've seen and heard countless stories of how fame ruins people's lives. The select few that make it live the dream everyone wants. It's chasing the dream. Being indie in a way sacrifices the dream to an extent in exchange for some stability.
This is what I'm saying... its a dead dream, as far as being a CAREER. There might be 1000 rappers in the game, indie and signed, with positive cash flow. Of them, maybe 100 make enough to live like a rapper. And then the ones who are in the game at the moment who made/are on the way to make enough to retire on? You can prob count that w/your hands and toes.

I'm not even saying its a dream or hobby you shouldn't pursue... but the way the game is, you need a plan B

an ex celebrity= you actually were famous at one point in time.

that's far better than being the dude who nobody ever really knew.

Bobby V got 5 albums.. most folks don't ever record 5 albums

I guess that comes down to the question of how much you value fame. tremont said props don't pay the bills. He's right. But neither does fame... case in point, Bobby V. Theres a long list of artists who had a hit and went back to regular life, only now w/the burden of everyone knowing they fell off and either didn't cake off like they presented themselves to, or even worse had it and blew it all

um getting signed can definately create a buzz, if they push your record

I dont know where you the idea that they dont creat buzz :what:

but your right about staying independent. more freedom. people dont buy records anymore. so you better off just doin your own thing...it will take more ground work but why get a label when you just gonna sell 100k on average, and have them take most of that.

just get your grind up. and do it independent. even if you sell 20,000 records at $8.00 a pop, you still may end up wit more in your pocket then selling 100,000 on a label

plus you dont want them dippin in your show money. 360 deals are fukked up
Labels can only do so much... look at all the hot nikkas only selling 100K... look at all the dudes who are signed w/zero buzz... label or not your success really comes down largely to your music and how much people want to hear it.

I would even argue the independent grind is kind of dead... people dont buy retail... theyre prob not buying indy shyt either. Best bet, get your SHOW buzz going, and cake off appearances/performances. People pay for shows, cause thats an experience you can't replicate or download... and is a way to really connect.

Another big problem is just the sheer volume of artists/music out but I don't want to jump around more than I already have. Its just a totally different game thats not in the artists favor, financially.
 
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TLR Is Mental Poison

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Lamar being promoted to hell and back by interscope
But his disc is flames :dwillhuh:

He is an instance where a label helps... because the product is solid, unique, marketable etc. I dont know shyt about dude's appearances or sponsorships but I heard the disc and I'm gonna buy it. At the end of the day, thats really the only way youre gonna sell a lot of records
 

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But his disc is flames :dwillhuh:

He is an instance where a label helps... because the product is solid, unique, marketable etc. I dont know shyt about dude's appearances or sponsorships but I heard the disc and I'm gonna buy it. At the end of the day, thats really the only way youre gonna sell a lot of records

I agree, if you got the proper music and major label promotion it's the perfect mix
 
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um getting signed can definately create a buzz, if they push your record

I dont know where you the idea that they dont creat buzz :what:

but your right about staying independent. more freedom. people dont buy records anymore. so you better off just doin your own thing...it will take more ground work but why get a label when you just gonna sell 100k on average, and have them take most of that.

just get your grind up. and do it independent. even if you sell 20,000 records at $8.00 a pop, you still may end up wit more in your pocket then selling 100,000 on a label

plus you dont want them dippin in your show money. 360 deals are fukked up


The thing is... how many rappers are going to handle all that on their own? Even artists that are indie have a group of people that invest into them like majors...

Cats who sell albums for $8/unit but someone put some money behind that artist to get them to a 20k level. Whether it be managers, PR firms, producers (in-house or not), engineers, road assistants, etc.

The truth is most rappers are too busy, lazy, or misinformed to do anything solely on their own, indie or major. Someone is dipping in their pockets, period. Just some less than others.
 
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