Why is the MLB so bad at marketing now?

[Long Live The Kane]

I know the names Bryce Harper and Mike trout, but could be in the same room as them and honest to god not have any idea who they were

 

[EarlyEarly]

People with charisma and flare get lined up with headshots.

 

[Marc Spector]

Imagine if baseball had a JR Smith.
fukking thots in the club one night, then hitting HR's the following night.

86 Mets are the closest thing we got to that.

 

[Rigby.]

Imagine if baseball had a JR Smith.
fukking thots in the club one night, then hitting HR's the following night.

he'd prob be demoted to the minors the second after some shyt like "you trying to get the pipe" directed at a minor comes out

 

[FaTaL]

Show charisma get a 90 mph fastball to ur nogging

I'm talking about interviews and commercials

 

[DlAMONDZ]

How do you market shyt to 50+ year old cacs?

 

[SadimirPutin]

You know I hate the bring the NBA and NHL into this but bear with me a sec....

does having your players being superstars and media personalities fare better for your league long term? Yes I know supposedly the team is supposed to be the supreme entity but having well known RECOGNIZABLE superstar talent, compelling stories and villains seems to do so much more for your marketing efforts

 

[THE MACHINE]

In the age of social media and immediate viral popularity, they have absolutely nothing to offer but a 'great catch' here and there. Stars see the plate 4 times a game and might get an assist or two in the field. Judge v Stanton is a budding rivalry but Bryce v Trout was supposed to take the sport to the next level and nothing's changed. Here are some suggestions of mine until they find a Mayweather, McGregor, LeBron, Curry :

-New camera angles to broadcast the game, that tired center field camera for 90% of the time is outdated. A view from the dugout to really show pitchers speed would be nice here and there. Bring back catcher cam.
-Allow for uniform pants to be any color, not just the corny white or gray. Are they not seeing the new generations love of colorways? Gotta get the youth on your side
-Relax on the retaliation for HR celebrations. Let the batter cook when he knocks one out the park. Golfers are having more fun than baseball players these days
-16 second pitch clock. No pitch clock when a runner is on base.
-Batter cant step out of the batters box after the first pitch. Earpiece for pitchers from manager. Managers not allowed to go to mound unless its an injury or substitution.

 

[PhonZhi]

Crazy how much I was into baseball in the 90's- early 2000's to can't naming any players now.

Braves was my fav team out of all sports back in the day, now I couldn't name 1 player off the team

 

[the next guy]

1. it's their legacies speaking, but baseball is a sport that primarily promotes its history, and 90s players were some of the greatest players we've ever seen. Now many of those guys are entering the Hall of Fame so every year there's a light shined on them.

2. by most accounts, MLB went hard promoting guys like Judge, Stanton, Altuve, etc. during their all-star break so they are making attempts.

3. Their biggest star plays on a generally crappy team, and otherwise just goes about his business and stays out of shyt besides playing baseball.

This new era is a bunch of dweebs

I think that's the biggest thing, most players have that Mike Trout mindset where they're content to play ball and go home. Most of the top players aren't going to go out of their way to get the limelight. Guys like David Ortiz, with larger than life personalities, are few and far between.

Outside of Bryce, most of these new cats are whack af. Nobody brings any fukkery

which is quite telling of how grown men watch sports in 2017.

This is really the problem. The boring personalities and they just don't want to promote themselves. It sucks. Josh Hamilton could have been the guy but he had a meltdown. Take a look at the 2001 season and look today. Most of the players then were household names.

Yeah, but Jeter was visable as fukk. He played on the Yankees, did commercials, had major endorsements and was always dating someone famous and stayed in the headlines. His "bland personality" was a very deliberate part of building his brand and Jeter's brand you can tell is very important to him.

On the flipside, Mike Trout doesn't have a brand. He's a boring dude who doesn't put himself out there on purpose in all likelihood and there's so much potential. Dude even has his own Nike signature shoe. Only baseball athlete's to have their own shoes that I know of are Jeter and Griffey. Mike Trout is one of the best players in the last 50 years and nobody gives a fukk outside of people who watch baseball.

He's bumped YES' ratings up, recouping the loss after rock bottoming out last season and where they've been in the non-Jeter years in general. He's bland as fukk, but that's how the Yankee fan base at large likes them best.

He probably won't have the national fame Jeter did/does, but that's because he won't be fukking the same tier of women, the team isn't going to go on the same sort of run, and he's not going to likely have the same friends in high of places.

You guys just showed why sports was better in the 1990s lol. Just for NY, you have Jeter, Ewing, Strahan, Piazza, Messier, Leetch, Gretzky(96-99) and even the New Jersey Devils with Stevens, Brodeur, etc. Compare that to today, only the NBA players have the same juice. Sad imo.

 

[Sohh_lifted]

Because they cater to old whites and white kids. The commercials and promos are all rock/country songs or Flo Ridas "my house" shyt the marlins broadcast used to have Latin music and now it's rock lol in miami

 

[KingJay]

Baseball isn't connecting with the younger generation, they'll get caught eventually by the NBA

 

[Rell Lauren]

What type of guy? Derek Jeter was the face of baseball and superstar while being the most bland personality in sports history

Jeter played in New York. Trout plays in Anaheim. Difference. If Trout comes out East when he's a free agent, we'll see him marketed as he's never been.

 

[Tide Run This]

Crazy how much I was into baseball in the 90's- early 2000's to can't naming any players now.

Braves was my fav team out of all sports back in the day, now I couldn't name 1 player off the team

TBS killing off Braves baseball was terrible

 

[Loose]

Name a baseball player with charisma


:crickets:

That and they refuse to allow players to be bigger then their teams. Some old school shyt