The Democratic Party is at risk of repeating the billion-dollar blunder that helped create its devastating losses of 2016. With its obsessive focus on wooing voters who supported Donald Trump, it is neglecting the cornerstone of its coalition and failing to take the steps necessary to win back the House of Representatives and state houses in 2018.
In the 2016 election, the Democratic Party committees that support Senate and House candidates and allied progressive organizations spent
more than $1.8 billion. The effectiveness of that staggering amount of money, however, was undermined by a strategic error: prioritizing the pursuit of wavering whites over investing in and inspiring African-American voters, who made up 24 percent of Barack Obama’s winning coalition in 2012.
