You're right. Shaq's movie theater can host and advertise the movie on their platform because they're a movie theater and Shaq has plausible deniability in terms of whether he knowingly hosted the movie or not on his platform.I hope you're talking about the OP and the majority in this thread.
For Shaq to be a hypocrite, he would have needed to commit the same action as Kyrie (relatively speaking), which was linking/promoting the film, himself. There's no evidence that Shaq did that. He owns an establishment - he doesn't physically go out there and promote the films in which the theater shows. If he did promote this documentary back in 2019, than yes, that would make him a hypocrite, and this thread would have merit.
But what the most likely scenario is, he has no cotdamn idea of the films that get shown at his theater (he's owned it since 2012, just think all the 100s of films that have been shown since then). He just owns it. He unlikely has any input or oversee in the day-to-day business of what films are shown. This is the same dude who owns over 150+ restaurants and 40+ fitness centers. Do you think he has time to vet every film that is shown?
Shaq maybe guilty of a lot of things, but it's unfair to call him a hypocrite for this when there's absolutely no evidence of that being so.
It's disinformation.
That's why the rules don't apply to him and he can make money off the film, gets zero real social smoke for hosting and profiting off the movie on his platform and is not a hypocrite.
Kyrie Irving is not a movie theater, he's a person and also does not have plausible deniability as he posted it himself.
That's why the rules apply to him and why the NBA is taking punitive action against him while they maintain positive working relationships and say not a peep publicly about the people who are able to make money off hosting the movie on their platforms.