explain royalties/masters and how is it important to the artist

Cladyclad

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Jay cakin like a mofo. I remember he would never let his music be used in anything. Now that he got his masters years ago. Movies car commericals videogames his music is everywhere. And to think, going by his word Jay would hav gave up all that power just for the rights over his least profitable album
 

NvrCMyNut

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Last I heard Texh made something like 12 million back in 2009 or 2010. He tours constantly all over the world and sometimes headlines a show even if he's te "underground" act

Applaud him, but i'm talking about masters. tech 9 master ownership is not generating him more revenues than supposed slaves with no masters
 

DaveyDave

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There are different kinds of masters as well. If u own the recording masters the you can re record it for and advertisment and not have to use the original song. Sir Mix A Lot talks about it in a Red bull Academy interview
 

The Devil's Advocate

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back to the original question.......... masters are the ownership of the record. lets take rapper A. he makes a cd, he owns it. he can give permission to whoever he wants, to do whatever he or they want, whenever, etc. he owns it.

royalties /publishing is what everyone involved gets paid for.. and this is where it gets complicated and people get fukked............

rapper A made a cd. he owns it. but on the cd he has features, and producers. well lets make it even at first. 1 song. the writer gets half the publishing and the producer gets half. now this gets muddy when you have 3-4 writers, 2-3 producers, all getting credits on your album. divide it again by how many songs you have on the cd. so you might have 15 songs, rapper and producer. well he's getting half. or he might have 10 features and 15 producers. well now you splitting all that publishing money up between y'all

that's the short version. but anyways you want to hire a publishing company. ASCAP or BMI are the biggest. what they do is watch the world for your music. radio, clubs, satellite, internet, tv shows, video games.... doesn't matter, they pay the RIAA to play all music. now its up to you to find out how many times and request your money. what the publishing company does, is do this for you. now realistically, they don't know either... but they say they do.. and all companies i listed before are required to turn in play lists so the riaa knows what's being spun. that's how you get "spins"

another thing about publishing.. you get this no matter what. so you charge a guy 10k for a feature. he lists you as co-writer and then the song blows up. well you still get paid off your spins, cause you're a co-writer.

royalties are another way you get paid... another short version.... you sign to a label. they give you 100k advance and say you have to recoup 120k back. then you make 10 cents a record. in other words, until your cd comes out and makes the record label 120k, you don't make shyt. you actually owe them. once you hit 120k, any albums sold after that, you get the 10 cents for each one. these are your royalties.................



ok now that all that shyt is done......................................


what a record company most likely will do is try to lowball you. they will damn sure own your masters. so you don't get to choose if your songs will be on "its now 234823" or if its in "lion king 4" they own it, but you still get publishing and royalties no matter where they sell it. you just have no control.. even features, videos, appearances... they can control all that cause they control all your recordings after you sign to them.. that's why mixtapes are "promotional use" even the rappers don't have rights to sell their own music


until.............. their next move. which will be to get you to sign over your publishing. they want it all. biggie once sold his for 200k. as you can see, his kids would much rather have the publishing with all the plays he gets. now they might offer you money to sell it, they might say sign it over or no deal. but remember. this is your main pay right here with music. you'd hate to do a song with jay-z and it go number 1, and the label gets all the publishing checks


last is royalty. they'll offer you shyt. loan you 1 mil, tell you it'll be 3 cents an album after you make them back 1.5 mil. they want you broke and under their thumb.. they know you ain't paying that shyt back. and if you did, you'd have to go damn near 3 times plat and still only make 3 cents an album


and 360 basically adds in touring, shirts, etc etc. all the non music related money... they say to you, instead of taking all of the big 3, we'll talk half of those 3, plus 20% of everything else... sign it or no deal





THE ONLY WAY to avoid this, is to have a name or a rep or they come to you begging. they gotta outbid each other for you, which means you ain't struggling to sign with someone. then they come at you like, "we'll give you all your pub" "we'll give you pub and 1 dollar a record" "well we'll give you............" and see what you can get.. but other than that, they raping you
 
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back to the original question.......... masters are the ownership of the record. lets take rapper A. he makes a cd, he owns it. he can give permission to whoever he wants, to do whatever he or they want, whenever, etc. he owns it.

royalties /publishing is what everyone involved gets paid for.. and this is where it gets complicated and people get fukked............

rapper A made a cd. he owns it. but on the cd he has features, and producers. well lets make it even at first. 1 song. the writer gets half the publishing and the producer gets half. now this gets muddy when you have 3-4 writers, 2-3 producers, all getting credits on your album. divide it again by how many songs you have on the cd. so you might have 15 songs, rapper and producer. well he's getting half. or he might have 10 features and 15 producers. well now you splitting all that publishing money up between y'all

that's the short version. but anyways you want to hire a publishing company. ASCAP or BMI are the biggest. what they do is watch the world for your music. radio, clubs, satellite, internet, tv shows, video games.... doesn't matter, they pay the RIAA to play all music. now its up to you to find out how many times and request your money. what the publishing company does, is do this for you. now realistically, they don't know either... but they say they do.. and all companies i listed before are required to turn in play lists so the riaa knows what's being spun. that's how you get "spins"

another thing about publishing.. you get this no matter what. so you charge a guy 10k for a feature. he lists you as co-writer and then the song blows up. well you still get paid off your spins, cause you're a co-writer.

royalties are another way you get paid... another short version.... you sign to a label. they give you 100k advance and say you have to recoup 120k back. then you make 10 cents a record. in other words, until your cd comes out and makes the record label 120k, you don't make shyt. you actually owe them. once you hit 120k, any albums sold after that, you get the 10 cents for each one. these are your royalties.................



ok now that all that shyt is done......................................


what a record company most likely will do is try to lowball you. they will damn sure own your masters. so you don't get to choose if your songs will be on "its now 234823" or if its in "lion king 4" they own it, but you still get publishing and royalties no matter where they sell it. you just have no control.. even features, videos, appearances... they can control all that cause they control all your recordings after you sign to them.. that's why mixtapes are "promotional use" even the rappers don't have rights to sell their own music


until.............. their next move. which will be to get you to sign over your publishing. they want it all. biggie once sold his for 200k. as you can see, his kids would much rather have the publishing with all the plays he gets. now they might offer you money to sell it, they might say sign it over or no deal. but remember. this is your main pay right here with music. you'd hate to do a song with jay-z and it go number 1, and the label gets all the publishing checks


last is royalty. they'll offer you shyt. loan you 1 mil, tell you it'll be 3 cents an album after you make them back 1.5 mil. they want you broke and under their thumb.. they know you ain't paying that shyt back. and if you did, you'd have to go damn near 3 times plat and still only make 3 cents an album


and 360 basically adds in touring, shirts, etc etc. all the non music related money... they say to you, instead of taking all of the big 3, we'll talk half of those 3, plus 20% of everything else... sign it or no deal





THE ONLY WAY to avoid this, is to have a name or a rep or they come to you begging. they gotta outbid each other for you, which means you ain't struggling to sign with someone. then they come at you like, "we'll give you all your pub" "we'll give you pub and 1 dollar a record" "well we'll give you............" and see what you can get.. but other than that, they raping you
prolific posting... rap game looking :flabbywayne:
 

Danie84

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One thing for sure, whoever owns "The National Anthem" is caking for several lifetimes to come :troll:
 

ArchStanton

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There are different kinds of masters as well. If u own the recording masters the you can re record it for and advertisment and not have to use the original song. Sir Mix A Lot talks about it in a Red bull Academy interview

Chuck D re-recorded "Can't Truss It" for use in American Gangster and "Fight the Power" for another movie.
 

cleanface coney

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@Venem thats why i always say aint no point in being a rapper unless you already got money. all these rappers really be broke and they flauntin n flossing

how do the game go if a nikka already independent witta buzz like say a Cash Money or Mastter P or even the internet game?. they really the richest nikkas in the game? imo they mite be i always said that

why dont nikkas jjust promote,distribute they own music. alotta labor but you free from labels
 
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DaveyDave

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@Venem thats why i always say aint no point in being a rapper unless you already got money. all these rappers really be broke and they flauntin n flossing

how do the game go if a nikka already independent witta buzz like say a Cash Money or Mastter P or even the internet game?. they really the richest nikkas in the game? imo they mite be i always said that

why dont nikkas jjust promote,distribute they own music. alotta labor but you free from labels
if you're indy & already selling well like CMR & No Limit were then you have much more leverage when it comes to keeping masters & the money split between say Universal & Cash Money.

i remember back when CMR first signed up to Universal, the Hot Boys album, was selling 400,000+ straight independent. they signed for 30 million, kept all their masters to the back catalog & the new stuff as well. i don't remember what the split was but i'd say it was pretty good. when it was time to re up, Universal hit them with $100 million to re sign.

now if CMR ever went somewhere else & signed with another label or went straight indy again, they would be able to keep selling the old albums & keep making money off them whereas if they didn't retain the masters when they signed to Universal, they would only make money off the new stuff they made with a new label.
 
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Black smoke and cac jokes

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Subbed and favorited cause I need this.

My question is; are 360 deals really the devil like it's been made out to be?

Well record labels gets a share of all of your profits and, hence, you get a smaller portion of the revenue YOU attain. So you work harder for a smaller share which I think would make anyone mad.

On the other hand, the label now wants you to be a big name and will put more money into promoting you and your music. This makes it easier for you to reach a bigger audience and ease the process of "crossing over".

Kendall Minter, an entertainment lawyer, gives a brief explanation of the technical aspect of it:

 
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DaveyDave

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Well record labels gets a share of all of your profits and, hence, you get a smaller portion of the revenue YOU attain. So you work harder for a smaller share which I think would make anyone mad.

On the other hand, the label now wants you to be a big name and will put more money into promoting you and your music. This makes it easier for you to reach a bigger audience and ease the process of "crossing over".

Kendall Minter, an entertainment lawyer, gives a brief explanation of the technical aspect of it:

Kendall Minter Defines a 360 Deal - YouTube
bullshyt about the labels putting more money into promoting an artist, they're goving less than ever before. only in the 80s was Hip Hop getting less in their budget for recording & promotion from major labels. they already make 90% of the money from album sales and you only start making money AFTER you pay them back at the rate they choose (10 cents an album or some ridiculous shyt) they wanna take even more. labels make BILLIONS in profit every year, they cry about how sales are going down and all that but they're still pulling in so much profit it's just crap.
 

Black smoke and cac jokes

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bullshyt about the labels putting more money into promoting an artist, they're goving less than ever before. only in the 80s was Hip Hop getting less in their budget for recording & promotion from major labels. they already make 90% of the money from album sales and you only start making money AFTER you pay them back at the rate they choose (10 cents an album or some ridiculous shyt) they wanna take even more. labels make BILLIONS in profit every year, they cry about how sales are going down and all that but they're still pulling in so much profit it's just crap.

In exchange for getting a bigger cut from the artists they represent, the record companies say they will commit to promoting artists for a longer period of time and will actively try to develop new opportunities for them. The record label becomes a pseudo manager and will look after the artist's entire career rather than only focusing on selling records

The major labels are making significant investments in companies specialising in artist management, marketing, touring and web networking. The greater the diversification of the record label's business the greater the potential for cross-marketing opportunities.

Arts Law : 360 Degree Record Deals

You are right that there's been a decline in marketing budgets but to compare the resources spent today to the 90's or early 00's is ridiculous. Those were profitable time periods for any musician, especially a hip hop artist since the genre was new and exponentially growing. Record labels are bad and devilish, that is known, but the 360 deals ARE giving artists more exposure.
 
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