And cole is winning so much more? Wale even tries harder but people just like cole more. I was a cole fan like most people back when he was droppin those fire tapes, hes getting worse overtime but more popular 

id say theyre on the same level, and if anything wale is more visable, has more exposure because of ross & his features...and overall he's a more polarizing and interesting figure
yea wale also does make better music/spit better, and all the above is true too
I think its because the whole internet calling cole the savior thing transfered to the more casual fans, who still listen to the radio and dont hear the other shyt going on in hip hop
and his brand of hip hop is more accessible for women, i have noticed cole has a lot of women fans
Wale makes better music IMO.
I don't care about "sales" or whatever. That argument never made sense to me from a fan perspective.