Impossible Foods Is Now Developing a Plant-Based Alternative To Cow's Milk
There's a myriad of reasons to replace cow's milk with alternatives like nut milks, oat milk, or soy milk, but for those who enjoy the experience of consuming animal-sourced dairy products, the alternatives just aren't the same. So Impossible Foods, makers of the Impossible Burger and other plant-based meat alternatives, are working on another food replacement that looks, tastes, and behaves like cow's milk. During a virtual press conference this morning where Impossible Foods revealed it was doubling the size of its Silicon Valley-based research and development team over the next year while also launching what it calls the "Impossible Investigator project" to entice leading scientists to contribute to its cause, the company also gave the world its first look at its new plant-based cow's milk alternative that hasn't yet been dubbed with a catchy marketing name. (Although you can probably safely assume that Impossible Milk is an option being considered.) Like the company's flagship Impossible Burgers, Impossible Foods' new milk alternative is made with stable proteins sourced from plants. The idea is that it not only properly mixes with other liquids (like hot coffee) without forming precipitates that can alter the texture and drinking experience, but that it can also be whipped into a foam and used as an ingredient in other food products without having to modify a recipe as is often required with other substitutes.
There's a myriad of reasons to replace cow's milk with alternatives like nut milks, oat milk, or soy milk, but for those who enjoy the experience of consuming animal-sourced dairy products, the alternatives just aren't the same. So Impossible Foods, makers of the Impossible Burger and other plant-based meat alternatives, are working on another food replacement that looks, tastes, and behaves like cow's milk. During a virtual press conference this morning where Impossible Foods revealed it was doubling the size of its Silicon Valley-based research and development team over the next year while also launching what it calls the "Impossible Investigator project" to entice leading scientists to contribute to its cause, the company also gave the world its first look at its new plant-based cow's milk alternative that hasn't yet been dubbed with a catchy marketing name. (Although you can probably safely assume that Impossible Milk is an option being considered.) Like the company's flagship Impossible Burgers, Impossible Foods' new milk alternative is made with stable proteins sourced from plants. The idea is that it not only properly mixes with other liquids (like hot coffee) without forming precipitates that can alter the texture and drinking experience, but that it can also be whipped into a foam and used as an ingredient in other food products without having to modify a recipe as is often required with other substitutes.
