K. Dot keeps his record for most watched Super Bowl halftime show

[JT-Money]

Dude, you're missing the point: Superbowl ratings and their 1/2 time performances NEVER include views outside of the USA!!!! If you want to add on Bad Bunny's int numbers, you're going to have to do the same for all of the previous halftime performances!

^^all of these would have higher numbers if you added international views, especially MJ

They wanted BB to have the record so bad. But FBAs still set the culture.

 

[IllmaticDelta]

They wanted BB to have the record so bad. But FBAs still set the culture.

 

[Adeptus Astartes]

Thank you. Someone else with business sense. Commentators keep making this political. Some liberal-friendly people can put on a show too if they don’t like next years performer. This exposed that there is a huge enough market for alternative entertainment during the halftime show.

Folks looking down on 6 million viewers. It’s a big deal. Especially for an audience you don’t have to heavily advertise for.

6 million movie tickets at $15 each is $90M

That’s avengers numbers.

6 million here, 500k there, a million here, adds up real quick in the internet era.

There have always been alternatives to the halftime show. The only reason this one popped is because it was political. Without that spurring people into viewing, it would have flopped even harder.

Very few artists would put on a free competing show unless, like this one, it was for political reasons. No NGO would blow a hole in their budget to pay a high profile artist to do it, unless it was political, like this one was. Sponsors don't want to make an enemy of the NFL by propping up a competitor, so where will the money come from? Donations? Only people inspired by politics or outrage will donate.

 

[CodeBlaMeVi]

There have always been alternatives to the halftime show. The only reason this one popped is because it was political. Without that spurring people into viewing, it would have flopped even harder.

Very few artists would put on a free competing show unless, like this one, it was for political reasons. No NGO would blow a hole in their budget to pay a high profile artist to do it, unless it was political, like this one was. Sponsors don't want to make an enemy of the NFL by propping up a competitor, so where will the money come from? Donations? Only people inspired by politics or outrage will donate.

Despite the numbers for BB that has since receded, a lot of viewers wasn’t feeling the all Spanish performance. During halftime shows in the black homes I’ve been in, if the folks don’t care for the artist, they mute it and carry on about their business until the game restarts.

I bet a lot of that happened this past Super Bowl. I’m black black. FBA btw of Georgia and Alabama and some marriages with Bahamians. So, I know how we roll and those numbers don’t mean folks were engaged or cared.

It seems as if the news has been trying to convince folks that it was something special. I bet you the NFL won’t approve anything like that again.

However, the point now is there’s an opportunity to grab some viewers for folks who likely mute if it isn’t anyone they like performing.

You’re looking at it as if a person doesn’t get 50 million viewers then it’s a flop. A YouTube streamer getting 250k live viewers is life-changing money. How about multiplying that with various streams? It’s an opportunity at a piece of the pie. It’s been there but most people haven’t assessed it mathematically because Super Bowl and halftime show has been religious for 3 decades.

Someone may not care for the show but don’t switch the station just mute it. Now folks may be inclined to switch if they find something appealing.

 

[CodeBlaMeVi]

 

[semicko82]

They wanted BB to have the record so bad. But FBAs still set the culture.

Real shyt

 

[jaydawg08]

Despite the numbers for BB that has since receded, a lot of viewers wasn’t feeling the all Spanish performance. During halftime shows in the black homes I’ve been in, if the folks don’t care for the artist, they mute it and carry on about their business until the game restarts.

I bet a lot of that happened this past Super Bowl. I’m black black. FBA btw of Georgia and Alabama and some marriages with Bahamians. So, I know how we roll and those numbers don’t mean folks were engaged or cared.

It seems as if the news has been trying to convince folks that it was something special. I bet you the NFL won’t approve anything like that again.

However, the point now is there’s an opportunity to grab some viewers for folks who likely mute if it isn’t anyone they like performing.

You’re looking at it as if a person doesn’t get 50 million viewers then it’s a flop. A YouTube streamer getting 250k live viewers is life-changing money. How about multiplying that with various streams? It’s an opportunity at a piece of the pie. It’s been there but most people haven’t assessed it mathematically because Super Bowl and halftime show has been religious for 3 decades.

Someone may not care for the show but don’t switch the station just mute it. Now folks may be inclined to switch if they find something appealing.

You keep saying this but it’s not true. 128 million dwarfs…. Literally dwarfs all but 3 of the other halftime performances

Rihanna with a built in mainstay audience did 121

50 Cent, Snoop, Dre, did 101

The Weeknd did 96

Frankly the market that the NFL was looking to bring in to watch the performance wasn’t even one that is being shown in the ratings yet. They want the Latin markets in Central America.

Same time zones as NFL teams. It’s why they have games in Brazil, Mexico, etc

But the alternatives were always there. Hell that TPUSA stream wasn’t even close to being the 2nd most watched alternative. The “Puppy Bowl” dwarfed it as well. The NFL is looking beyond American households right now, you’re already behind the curve

The NFL is ecstatic about the numbers considering a couple of mid teams with no stars, during frankly a boring game.. continues to put numbers like it did. And just expanded their market to Latin communities in Central America, which is the slice of the pie they are trying VERRY hard to get