Across the four nights of play, the NBA finals averaged a 12.2 rating among metered market households. Its an uptick from what the first four games typically pull, though that year hit a substantial peak with its Game 5 conclusion.
Game 3 on Wednesday hit 17.9 million viewers, with the first three games averaging just shy of 18 million viewers. That average may very will diminish when Friday's softer wrap-up is included.
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basketball. We ready to see some real teams face off again. Not this tired LBJ narrative being forced down our throats.
