Rappers aren't crossing over anymore.The biggest rapper in 2024 (Kendrick Lamar) wasn't even a household name before the Superbowl.
Lol. Before 2024 Kendrick Lamar was already the rapper with:
-the longuest charting rap album ever
-the only double diamond single in rap music
-the 2nd biggest rap album since 2001
-the #1 and #2 highest rated rap albums ever
-the only pulitzer prize in rap music
-the best selling rap tour of all time as a solo artist
Just because YOU discovered Kendrick in 2024 doesn't mean he wasn't already a household name.
2024 is Kendrick's 2nd prime, and it can be argued it's not as big as his first.
Not to mention Kendrick is the only rapper that been able to move as many people in Africa and Asia
