what kendrick's sales do show tho, is that the order in which some peopke had it that Kendrick was certified No. 2 behind Drake is very likely not true anymore.
plus with this album and its reception by masses, Kendrick might be going back down to No. 3 which is where he was when TPAB came out.
If Cole does himself justice by knocking it out the park Ala 2014 FHD in hits and replay value by the masses
Cole will be back at. No. 2 again out of that 3 possibly