"Rap is DONE. Aint no more money in rap. Only .1% gettin money. The Drake's....YBs...." - Akademiks

[MajesticLion]

Zero clicks.

 

[Pop123]

Finally!! Good!!

It's not done but as the older 5%ers used to say, if you're not Building you're Destroying...maybe it's time to just let the wrecking ball completely tear thru hip hop then build it back up...seems like it's about that time honestly.

 

[Donny]

Barely money in the music industry in general, but rap in particular has gone back to the underground producing the top quality nikkas who do this shyt because they love it not for a bag

 

[FlyRy]

I saw this the other day and thought it was interesting



Not that this festival is or was ever for the culture but I think it paints a bigger picture of how mainstream and casuals just do not care about rap anymore. I believe it's truly dead. Mumble rap killed it.I never hear rap when I travel the world. If I do it's local acts in the local language.

 

[Black_Jesus]

Its been fukk rap anyway since they killed my nikka Takeoff

 

[T.H.E. Goat]

That’s why they all got podcast

Labels know these cats ain't selling so they got them making those numbers up by podcasting

 

[bordeaux]

Coven?

 

[Wild self]

You people dont support rappers who arent backed by major labels. If major labels stop supporting rappers the whole genre is going to fall off.


Millions of people have made music "for the love" the past decade. You dont see no threads on em on here. But you WILL see a million and one Drake and Kendrick lamar threads.


If labels have no desire to make or support another Drake or Kendrick lamar. What is going to happen next? Motherfukkas gotta take this shyt serious or I dont think the genre is going to make it to the 2030s

Blame the prostitute mentality of "All money is good money" and "stop hating".

What did that produce?

A whole generation of young, non lyrical mumble rappers that cannot hold a show, and those Big Time awards shows are FED UP with youngsters not taking their craft seriously. Fed up to the point where they are CANCELLING their shows.

 

[Wild self]

I saw this the other day and thought it was interesting



Not that this festival is or was ever for the culture but I think it paints a bigger picture of how mainstream and casuals just do not care about rap anymore. I believe it's truly dead. Mumble rap killed it.I never hear rap when I travel the world. If I do it's local acts in the local language.

Gucci Mane and Future literally killed lyricism and skill as you knew it.

 

[boogers]

I saw this the other day and thought it was interesting

jesus, how dead is rock if the strokes are back

taking the money out of rap might be a blessing. i dont know if its the in me or what, but i should be able to tell rappers apart. vocals are so processed now on everything, and it feels like everybody shares the same drumkit files. obviously im only speaking on mainstream stuff, but songs feel like product placements, or desperate/narcissistic pleas for attention. and it feels like nearly every rapper i hear on the radio is a junkie. that shyt aint cool.

so many hiphop greats/legends are dead, or grumpy as hell and fighting over money... but society in general is falling apart, though. one of our most popular forms of media consumption is the podcast; podcasts are the highest form of narcissism. just who do you think you are, that the world should stop and listen to your thoughts and opinions for 2-3 hours?

i dont know if im just getting old and going crazy but everything feels horrible right now

 

[voltronblack]

so many hiphop greats/legends are dead, or grumpy as hell and fighting over money... but society in general is falling apart, though. one of our most popular forms of media consumption is the podcast; podcasts are the highest form of narcissism. just who do you think you are, that the world should stop and listen to your thoughts and opinions for 2-3 hours?

i dont know if im just getting old and going crazy but everything feels horrible right now

Breh, podcasts are just the modern-day version of talk radio; there’s really nothing new under the sun.

 

[jilla82]

the music is stale and kids dont really care like that.
Kids watch streamers, listen to podcast and social media types.

The avg normie type person cares more about the gossip than anything else.
This site is a prime example...its mostly all gossip.
Much different than 20 years ago.

its that simple.

Labels focus on what people are willing to pay for.

Violent rap is the most popular rap genre but who wants to go to a show to possibly get shot?

Better money in pop and country.

 

[boogers]

Breh, podcasts are just the modern-day version of talk radio; there’s really nothing new under the sun.

back in the day you had to work your way up to the big chair.

you at least needed a degree or some kind of experience to get on the radio. there were only so many slots.

now any jackass can walk into walmart and buy a pair of headphones and a blue snowball and upload their diarrhea to the planet

its bad

 

[Yaboysix]

Im trying to write, how much they paying hip-hop music WRITERS!?




And which Genres ARE they putting money into, so I can start writing for them!?

 

[Capital Steez]

Does anyone here work in nightlife? Are rappers still getting booked for appearances and walk thrus like they were before Covid?

Traditional nightlife doesn’t even exist truly. No one in Gen-Z drinks, there is no club culture in the same way you’re thinking any more as Millennials begin to age out.

Only the parties I see posted about now are DJ’s doing sets at boutique coffee shops at like 9:30AM, no cap. All the music tends to be medleys of 2000s hits versus anything recent though.



The culture has shifted. We’re in the Labubu, Dubai Chocolate, Matchafication era of culture right now where the biggest music released this summer was K-Pop Demon Hunters. It’s looking pretty cooked out here for hip-hop’s influence on mainstream culture. I honestly don’t think the next big rapper will be an American at this point.