Rick Ross throws Def Jam in the bushes, signs deal with Epic Records

[JordanWearinThe45]

bring the condom in room 213

Lmao

 

[Red]

You're being idiotic. Lets see take the million upfront and make moves or take my own money and hope to break even. Yeah, I'm gonna take their million.

You take that million, you owe that million.



Independent is hard work, and not everyone has that in them.

 

[Calmye]

Right.. That's what all these rappers claim they did with their advance money including your idol Curtis "The Informant" Jackson

when did 50 ever even allude to that. He's always said he used that money to start Gunit. That's why he owns all of it

 

[Still Benefited]

Def Jam is shyt as far as hiphop artist as of late,but Epic aint much better far as I can tell

Epic aint do shyt to promote Future properly until he did all the heavy lifting and got himself hot as shyt in this streets/clubs,had a hot single from a tape and buzz was just crazy....I don't think Ross can do these things for himself,especially at this point in his career.

Then again maybe Future isn't as hands on,or know how to play the political game with the people in the offices the way Ross does....but Epic and Def Jam seem one in the same,i guess you might as well go with the one who you don't KNOW aint shyt

 

[mson]

The point duke made was "all you need is social media and stuff and you got marketing down pat." Well, those artists dominate Twitter and IG and all that and we all know who they are by now. Taylor Swift's not coming off 1989 thinking "shyt lemme get this indie money." That's for artists who kinda know their best days are behind them. Ross doesn't think he's there yet. Tip didn't think he was there yet when he was demanding $80 mil for Grand Hustle and went with Sony. Now he's independent because life came at him fast and he's accepted where his career is.

Nas is planning on going independent.

 

[KOohbt]

So y'all just guessing what his deal is

 

[The Devil's Advocate]

Nope. If they giving me a Mill upfront. I'm taking it. The fukk I look like spending my own money to make 3 dollars. That's hustling BACKWARDS!

they ain't GIVING you shyt... you owe every dime of that 1 million back breh.. and they will be in your pockets forever until you get it... and when it's shown you not gonna make it back, they are now in control of everything you're allowed to do from selling music, to doing shows, to appearing on features

 

[ORDER_66]

they ain't GIVING you shyt... you owe every dime of that 1 million back breh.. and they will be in your pockets forever until you get it... and when it's shown you not gonna make it back, they are now in control of everything you're allowed to do from selling music, to doing shows, to appearing on features

EXACTLY!!! that's why it pays to be independant...

 

[Taadow]

This is the first time I've heard of an...let's say "established"...rapper going to Epic.
Usually they try to get away.

 

[The Devil's Advocate]

You have to think about it from HIS viewpoint... RICK RO$$ is already an established artist with fans...

He could tour for a minute come back pay for some banging tracks self produce the album in house and release it all digitally... He could make a killing if the shyt is hot by itself, and guess what a ton of the proceeds he doesnt have to cut with anyone!!!

You not seeing the big picture, you know when you take that check the record companies own you, any work you make under them, they own!!! you dont OWN it...

i mean people in here saying indy is dumb

as if the game didn't just do 170k indy.... about 120k more than ross on a major

 

[Edub]

whats going on over at def jam? are they whitening up or something?

Yes

 

[JerseyBoy23]

Guess Def Jam is putting all of their eggs into Kanye, Big Sean, and No I.D. now.

Also I'm still at the fact that there's only three major labels left in the industry. Any label you can think of is pretty much owned by Universal, Sony BMG or Warner. Not like Ross had too many other places to go.

 

[Awesome Wells]

Nikkas still signing record deals???!!?

Was just about to post this!

 

[JMurder]

Defjam is really slipping. I didn't realize it until Nore pointed it out on his Breakfast club interview. But Ross, Jeezy, Kiss, Jeremih these are some of their biggest acts and they dropped the ball on ALL of 'em.

That August Alsina leak and lack of promo....

 

[Here Comes the Pain]

whats going on over at def jam? are they whitening up or something?

Gentrification. Def Jam ain't tryna support a lot of these artists no more.

Jeremih, Alsina, and a few others need to follow Rozay`s lead.