The NBA is doing just fine in popularity without Lebron. The NBA is in good hands

[UpAndComing]

. It shows that the machine will always be bigger than one person

 

[the next guy]

Being on NBC and Amazon has helped a lot.

 

[In The Zone '98]

Accessibility and Postiivity

 

[Harry B]

 

[NotAHotep]

Engagement bait tweet. By the number of the looks it, it worked. Still the face while not playing.

Being on NBC and Amazon has helped a lot.

Accessibility and Postiivity

We know this. Make games more accessible, and people will watch.

 

[High quality poster]

When you really sit back and think about, what has LeBron done the last 5 years? No rings, no individual accolades, playoff failure after playoff failure. He hasn’t been doing much for the league tbh

 

[feelosofer]

To be fair it's arguably more so because regular people can watch it and the games have on average been pretty engaging.

 

[Trojan 24]

Go home LeRoger

 

[DaddyFresh]

sports gambling lol

 

[HandyWithTheSteel]

@CHICAGO I thought the NBA lost 45% of its audience since 2012. What happened?

 

[AlwaysLurkin]

Why people trying to link the ratings being up to Lebron being out..prime and nbc is the reason. nikkas love trying to shyt on lebron for everything !!

 

[Tookalossfellbackcameback]

If you niccas can't see the correlation between the rise in viewership with being back on NBC I don't know...it's folks the average Coli brehs age that were completely tuned out and came back off the strength of NBC.

 

[Ethnic Vagina Finder]

sports gambling lol

Ding ding ding ding ding

Sports betting is dominating all sports. Especially prop bets.

 

[Ethnic Vagina Finder]

If you niccas can't see the correlation between the rise in viewership with being back on NBC I don't know...it's folks the average Coli brehs age that were completely tuned out and came back off the strength of NBC.

Nah. It’s prop bets.

 

[blackestofpanthers]

Legbt in here coping with “sports betting” like it just got legalized in Late 2025