The NBA using Kai Cenat for opening day advertisement is wild

[Da King]

I'll say it again. Streamers are the new rappers

Streamers have zero talent

 

[Ezekiel 25:17]

Rappers don’t even have the same edge as rappers

Still more than goofy streamers. Hoes still flock to em

Streamers fan base is 13 yr olds. Nobody grown watches them.

 

[Jaguar93]

Why exactly is this wild?

tbh, it's always kinda wild when I see this site hate on Kai. He's not speed, jidion, etc. He's not giving out n word passes. He's not c00ning on camera. He's been very vocal about him only being attracted to black women. He's admitted he wouldn't be a good platform for Kamala because of how unaware he is and how that impact things.

Kai is genuinely a lowkey black GOAT. If he takes that Kevin Hart connection forwards.

Them and RDC are genuinely up next...

Nah I like Kai but he was definitely on c00n timing early on. Saying shyt like “African Americans have no culture,” giving out n word passes to non blacks, and doing those stupid ass pranks. He grew outta it which is cool. But bruh was definitely moving funny early on.

 

[Tribal Outkast]

shyt he got it right now. He in on.. This shouldn’t surprise anybody anymore. You don’t watch tv no more in favor of online cats.. well he’s one of them online cats that made it.

 

[3rdWorld]

Nothing good has come from Brehs being on camera anywhere in the past 15 years..

 

[DrunkenNovice]

I was watching football and was surprised to see him doing a McDonald’s commercial.

 

[Ku$h Parker]

I really dont see the entertainment in this kid..i know im old...he is not funny or amusing

The Family Matters/ MTG React was great but I also agree

 

[concise]

Nah I like Kai but he was definitely on c00n timing early on. Saying shyt like “African Americans have no culture,” giving out n word passes to non blacks, and doing those stupid ass pranks. He grew outta it which is cool. But bruh was definitely moving funny early on.

That AAs with no culture thing was earlier this year.
That Harry Potter n word thing was just last year.

 

[RennisDeynolds]

They've been very forward about using social media stars before (Druski). I think Kai is about to hit a new level of mainstream fame though. With this and a few commercials coming out recently

 

[spacewraith]

Mainstream media starting to understand the influence these streamers got now

 

[7th Letter Specialist]

Streamers have zero talent

They have to be hella good at video games AND have a personality. No one is gonna watch a boring streamer who loses all the time. All those guys have a game they’re hella good at

 

[Stick Up Kid]

I really dont see the entertainment in this kid..i know im old...he is not funny or amusing

He's not our demo

 

[SCJoe]

They have to be hella good at video games AND have a personality. No one is gonna watch a boring streamer who loses all the time. All those guys have a game they’re hella good at

Those AMP dudes really started out as 2K streamers, the fact they blew up from that is positive as hell.

 

[Batsute]

Didnt he say African americans had no culture a while back?

 

[Michael's Black Son]

They've been very forward about using social media stars before (Druski). I think Kai is about to hit a new level of mainstream fame though. With this and a few commercials coming out recently

Of course he is about to reeeeeeeally blow

When Kevin hart pulled up it was probably more of a temperature check to see how popping Kai really is and even Kevin seemed a bit overwhelmed.

And Kevin is “old” now and like dumbfounded by this kid’s popularity. People in his camp — and his own kids — probably told about Kai 2-3 years ago and Kevin brushed it off because everyone wonders how streamers make money.

It’s not like Kai is the first but he’s getting the kind of crossover that you werent getting with a weirdo like Pewdepie. The NBA knows how crucial their black audience is an actually does something about it unlike other leagues.