Since maintaining a strong presence on the mainstream music charts, trap music has been influential to non-hip hop artists. R&B singer
Beyoncé's songs "
Drunk in Love", "
Flawless" and "
7/11", all from her 2013 album
Beyoncé, also contained trap influences. American dance-pop singer
Lady Gaga recorded a trap-inspired song titled "Jewels 'n Drugs" for her 2013 album
Artpop, featuring rappers T.I.,
Too Short and
Twista. The combination of pop and trap music was met with mixed responses from critics.
[34][35] In September 2013, American pop singer
Katy Perry released a song titled "
Dark Horse" featuring rapper
Juicy J, from her 2013 album
Prism, that incorporated trap elements.
[36][37] The song reached number one on the
Billboard Hot 100 by the end of January 2014.
[38]
In 2015, a new movement of trap music referred to as "
Latin trap" began to emerge.
[39] Also known as Spanish-language trap, Latin trap similar to mainstream trap which details "'la calle,' or the streets—hustling, sex, and drugs".
[40] Prominent artists of Latin trap include Fuego,
Anuel AA and Bad Bunny.
[41] In July 2017,
The Fader wrote "Rappers and
reggaetoneros from
Puerto Rico to
Colombia have taken elements of trap—the lurching bass lines, jittering 808s and the eyes-half-closed vibe—and infused them into banger after banger."
[41] In an August 2017 article for
Billboard's series, "A Brief History Of," they enlisted some of the key artists of Latin trap—including
Ozuna,
De La Ghetto,
Bad Bunny,
Farruko and Messiah—to narrate a brief history on the genre.
[39][42] Elias Leight of
Rolling Stone noted "[Jorge] Fonseca featured Puerto Rican artists like Anuel AA,
Bryant Myers and Noriel on the compilation
Trap Capos: Season 1, which became the first "Latin trap"
LP to reach number one on
Billboard's
Latin Rhythm Albums chart."
[43] A
remixed version of Cardi B's single "Bodak Yellow" (which had previously reached number one on the US
Billboard Hot 100 chart), dubbed the "Latin Trap Remix", was officially released on August 18, 2017 and features Cardi B
rapping in the
Spanish language with
Dominican hip hop recording artist Messiah contributing a
guest verse.
[44][45][46] In November 2017,
Rolling Stone wrote that "a surging Latin trap sound is responding to more recent developments in American rap, embracing the slow-rolling rhythms and gooey vocal delivery popularized by Southern hip-hop."
[43]
"Bubblegum rap" consists of a "booming, trap-laden" beat with the "flavorful" elements and
mumble rap.
[47] It is also described as "ushering in a new wave of
Internet-born music stars."
[48]
On 5 May 2018, rapper and musician
Childish Gambino released "
This is America," which is "built on the sharp contrast between jolly, syncretic melodies and menacing trap cadences".
[49] It debuted at number 1 on the
Billboard Charts and was streamed over 65 million times in the first week of its release.
[50]