Hans Wurst
Pro
Why sign to a record label if you don't want to be famous? He could just release shyt via youtube and come on stage with a mask on like MF Doom. Dude wants money and fame which is why he signed to a major. He just wants people to think he doesn't. Same goes for Kanye. If all you give a shyt about is the music then you don't sign your soul to the Jews to distribute your art when you can do it yourself via the internet.
a label still can provide you with well established structures & networks, amneties in form of a fat advance, yesmen and all that stuff. plus we're all succumb to fall for the devil, aka money & fame.
also i doubt a lot of these artists seen this gem