Under Armour has Nike shook

[West Coast Avenger]

UA shoes are ....and this thread is laughable........

 

[Cynical Thoughts]

Fire

Those look like nikes that came out 10 years ago

A$AP Rocky
remember those ugly ass TMac sneakers?

Tmac had the only addidas that i liked. Never wore them though.

 

[Mr Hate Coffee]

In a lot of respects, they have passed adidas.

They surpassed Adidas months ago. I'm on my phone so I can't link it.

I told cats in the other thread that UA was on the comeup and Nike should be worried.

 

[DrX]

true, but he margins in sports gear and equipment and apparel are better than fashion:


http://articles.baltimoresun.com/20...8_1_armour-ceo-kevin-plank-market-leader-nike

Market leader Nike, with 46 percent of the athletic footwear market and a third of the sports apparel sales, far outpaces its competitors with a combined $8.9 billion sales so far this year.

Under Armour has been stealing market share in apparel sales for months from its older German rival and from Nike, according to Sterne Agee.

Under Armour's sports apparel sales, which account for 14 percent of the U.S. market, expanded to more than twice those of Adidas. Adidas, with a six percent share of the apparel market, continues to rank third as a footwear brand behind Nike and Jordan, with more than double Under Armour's fledgling, but growing, footwear sales.

"Under Armour and Nike are constantly dissatisfied, and Adidas hasn't had the same sense of urgency," said Sam Poser, a managing director and research analyst with Sterne Agee. "Adidas sometimes sits back on their laurels too much and the other folks pass them by. What we're seeing now is an example of that."

The year-to-date report reflects a trend of Under Armour's apparel sales growing while Adidas' decline, eating away at Adidas market share. In February for instance, Under Armour's apparel sales were nearly triple those of Adidas. The German company said in a quarterly earnings report last month that its sales grew in all regions in the first half of the year except in North America, where it had double-digit declines in the United States.

Under Armour CEO and founder Kevin Plank has repeatedly stated the relatively young company's goal of becoming the world's biggest sports brand by targeting the women's sports apparel and footwear markets, expanding its base of Under Armour retail outlets and spreading its brand around the globe, where sales now account for less than 10 percent of revenue. The company anticipates nearly $3 billion in sales this year.

Last week, just days after losing out on a bid to sign NBA star Kevin Durant to a basketball-shoe deal, Under Armour announced the signing of Brazilian supermodel Gisele Bundchen to its lineup of representatives including ballerina Misty Copeland and skier Lindsey Vonn for its biggest-ever, $15 million, ad campaign aimed at women. [thus, my projection of a very bright future for UA as it speaks to the woman's market]

Since late last year, the company has become the exclusive supplier to teams at Notre Dame and the U.S. Naval Academy, expanded into Brazil and opened branded stores in China and New York City.

For much of the year, Under Armour has been battling it out with Nike.

Poser said in a May research report that the two brands' apparel sales were continuing to dominate, with Nike capturing sales in mid-tier department stores and Under Armour seeing healthy gains in share through athletic specialty and sporting goods retailers and taking share from the larger Nike from those stores. That month alone, sales jumped 18 percent for Nike and 22 percent for Under Armour while sales declined sharply for Adidas, Russell and Champion.
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so, the growth in apparel is way ahead than growth in shoes, and UA is eating right off of Adidas and other brands' plates, while starting to inch into sneakers.

Personally, the growth in the womans' market is gonna be key. Women's gear is still targeted toward comfort and beauty but in reality most women in the gym want performance and style over just cozy pants (lulu lemon i'm talking to you). UA could really gain ground there

thanks putting me on game bro

 

[the cool]

As a shareholder, I love it.

They are to Nike what Nike was to Converse 30 yrs ago.

They also have Brady, Harper, and Kershaw on the roster.

bro bro bro.....how many shares do you have? how much does it cost......i'm dead serious on buying stock.

 

[HHR]

I've never even considering buying a pair of UA shoes. But I'm definitely going to try a pair of the Curry lows to hoop in.

Been desperate for a nice low cut shoe since the Kobe line has disappointed me since the 7.

 

[Kalik]

I've never even considering buying a pair of UA shoes. But I'm definitely going to try a pair of the Curry lows to hoop in.

Been desperate for a nice low cut shoe since the Kobe line has disappointed me since the 7.

Curry doesn't have UA lows to my knowledge...

He had lows when he was with Nike previously.

Someone can correct me if wrong.

 

[Spiritual Stratocaster]

@ all these loud ass sneakers yall posting...

KD's,Kobe and them UA shyts are way too much...

Give me some simple

 

[Spiritual Stratocaster]

In not a sneaker head by any means but these have to be on of the dopest shoes I've even seen. I'd spend money on these before I;d ever buy a pair of Jordans

Nike Air Penny 6

In a different color

 

[Amphibious]

Under Armor is Adidas status, whack and trash.

 

[MegaTronBomb!]

I remember when I found out about Coldgear playing HS Football.... it's crazy to see how far they've come in the last 10 years.

military cats eat that UA shyt up

 

[GoonbergScandal]

UA needs to start making better shoes if they expect to dethrone Nike in the future.

 

[GoonbergScandal]

People forget that Fila and Reebok used to be Nike's toughest competition when they first came out, and look at them now.

 

[Loose]

I like they work out clothes but sneakers? Nah

 

[LexLuthor]

US is experiencing 40 percent year or year growth every quarter.

Shoe business is right now at 100 million. UA CEO wants it to be a billion in 10 years. If Curry continues to shine, this is something that is VERY realistic.

Durant may come under the UA fold very soon as well.

Highly doubtful.....Durant just resigned with Nike......