Should have been the fourth guy of that era’s rap rushmore w drizzy, cole and kdot.
.
.
Wale signs to Def Jam
- Thread starter JordanWearinThe45
- Start date
Thank you...
Wale on Cole level to me. Shoot Wale got more songs that bang off in the culture than Cole. If Cole and Wale were to swap discographies
Wales position would go down while Cole's would go up. He would be closer to Drake status.
Wales position would go down while Cole's would go up. He would be closer to Drake status.
MoveForward
Veteran
Wale is dope but I have a feeling we’re about to get a corny Heatmaka lazy remix of a classic R&B song…
prophecypro
Hollywood North
They had a lowest of low key resurgence runs in 2012 when Joie Manda was the president at least terms of quality projects coming out consistently (Channel Orange, Good Summer, Life is Good, Ross shyt etc) and theres beeen some acclaimed albums here and there but yeah its been a weird run since (The Good music 5 album 2018 run was a disaster in some ways)
They've had some great upcoming acts but not really elevated them like they should (VInce Staples) but they'e done this weird run of bringing legends for one or two album deals (Common, Big Boi, Snoop,Bringng back Public Enemy, DMX) and Im not sure why because their marketing machine has been broken on and off since about 2006, so you're not even getting Def Jam push.
Too many mergers, too many people coming from the outside to head up the label instead of developing execs in house who move up with the artists (I think thats why Irv was a success there along with X and Jay and Ja). Classic corporate structure trapfalls you see in many industries
vdfebduderocks
Pro
Def Jam has no identity and way too many artists.
JuvenileHell
Veteran
Def Jam is basically Koch records
Fani Willis fan
Man What
Wale is more like Stephon Marbury tier..
The fact hes still trying to get on a major with no leverage speaks volumes. Id like to know what type of contract this is, if its distribution then it would make sense..
The fact hes still trying to get on a major with no leverage speaks volumes. Id like to know what type of contract this is, if its distribution then it would make sense..
Doesn't he have his own imprint called Blue Moon or something?
Pegasus Jackson
Trump's Amerikkka
Sheryl Swoopes to the Raptors.
i wonder why he keeps signing to major labels as much as he complains about them
I could be wrong but I haven’t really heard him complain about any labels except for the first Major. He did pretty well on MMG and it seems like they let him do what he wanted
Wrestling terms:
Piff Perkins
Veteran
Yup signing vets is a Def Jam staple and it rarely works out, going back at least 20 years now. For instance they signed Jadakiss after the Versuz. He hasn't dropped anything and is on record saying he doesn't think people care about new music from him. He's probably right in the grand scheme of things, but you still gotta try right. The label does it because they think the ground work (building a fanbase, name brand, etc) has already been done but you need more than that. Especially today with sales numbers that are based on constant consumption. At one point it may have made sense to sign someone who does 40k first week, goes on tour, and then does whatever promotion stuff you need to make money. Now for older artists if they manage to do 40k or less, they're falling off the charts completely in week two. Which means you gotta put them on the road...but is a veteran artist going to sign a 360? Many do. I have no idea whether Wale did or didn't. I assume so. You can put him on the road, send him to festivals, have him open up for other acts etc. But none of that is keeping the lights on at Def Jam so the same frustrations Wale has had with previous labels will creep up again IMO.