When Are Rappers Gonna Realize That Making Music With Substance Pays Off More?

[Drip Bayless]

Why is substance automatically lyrical miracle, pseudo intellectual rappers? Future has definitely made music with substance even though he lacks lyrical ability, he's spoken about personal losses and his background, as opposed to Lil Uzi or Lil Yachty who present a lifestyle that is much harder for the average listener to relate to.

 

[CrownHeights]

Kendrick gets no play from me today. Kendrick won't get no play from me 10yrs from now either, really don't understand why he keeps getting used as the standard, his music has just as much replay value NOW as a Young Thug's will 5 years from now.

Yall stuck in the 90s nikkas acting like that music of "substance" from back then is getting play by these young kids today, well news flash, ITS NOT. Only nikkas listening to that shyt are nikkas that were listening to it then, and that cycle will repeat for the next era, and the era after that. So how isn't that music just as microwavable and for the moment? Don't answer that, its a rhetorical question.

And not to mention, whose to say what is substance and what isn't, that's WHOLLY subjective bruh.

Yall hip hop elitist are so fukking lame at times.

You missed OP's point entirely. Why are you young dudes so quick to get offended?

OP is right, despite the million of views on Youtube and likes on social media, these young rappers aren't selling records which makes sense giving the fact that their not saying much of anything. It's basically throwaway music or music for people stuck in a codeine/xanies stupor. Funny you bring up stuck in the 90s dudes but forget that Tribe Called Quest sold more records than all these new dudes put together last year.

Demand more from your artist young brehs

 

[010101]

but this is what you dont understand. 99.9% of these flash in the pan rappers arent making as much money they are making it seem they are making. NO RAPPER IS in the early stages. those deals are TERRIBLE for kendrick, cole, drake, future, uzi verts, etc, etc, etc. the deals are trash for all first time artists. its like being a first time car buyer with no co-signer. you getting that wack apr rate regardless.

Very few rappers/artists get a great setup the first time around. these people have to go platinum multiple times with their ALBUMS not just singles. in order to re-up and change that contract or just have enough money made to pay off any debt to these labels and to start actually making real bread you see them throwing up in the air in the videos. It takes time to pay all those other people that have their hands in their pockets. then to finally be rich themselves.

what you are seeing is dudes holding a 100k or so. thats a lot of money if you someone gave that to you in one sitting. but that aint that much if you can't sustain it. if you made 50 k a year for 2 years. thats 100k. thats not balling. thats aight. but that aint balling for 2 years. but they have to keep spending to make YOU the public believe they are richer than they really are. so they can't live a 50k lifestyle. especially if they start out rapping that dream rap nonsense.

this is why being a real rapper rapping with substance is the best decision you could make since it becomes a real career you can sustain and live off of without wondering where your next check is coming from after you fall off. the fall off is different for everyone. if you have real music. the fall off means you lose the POP fans but you keep your core fanbase. thats enough to tour off of and slang enough records to keep a nice little lifestyle going. own you a business or two on the side and have some cash left over to pay for your kids college fund.

these dudes may be homeless under a bridge in 10 years messing around with that mumble rap. i'm being dead serious about it. what do you do if you aint a high school graduate. and you're black(we already have the worse employment rate in america by far.) what the heck do you do once your wack raps aint selling anymore? you have no more shows to go to. you aint getting paid for club appearances. you aint on the love and hiphops. or these other somewhat legit reality shows. you aint running with pepsi commercials, sprite, etc. you have Zero skills. and rap was never your talent. you had a little charisma and thats about it. half these dudes be looking crazy about the face/head. so its not like they are model types. you know another job you could do without using your brain. so what is left for a wack rapper that is retired? bag to the trap? is that even an option? with everyone knowing who you are from the block boys to the cops. what CVS? Walmart? UPS?

2017 those revenue streams are various these days
it's a hustle and the pleasure principle still rules the market
you can make "real" rap that is enjoyable

but most "real" rappers are miserable dustbunnies nobody wants to be around and that's the issue

*

 

[Dboy41]

I think both kendrick and cole watered down concious rap and are overrated but I would rather see them on top than someone like young thug anyday

 

[rapbeats]

2017 those revenue streams are various these days
it's a hustle and the pleasure principle still rules the market
you can make "real" rap that is enjoyable

but most "real" rappers are miserable dustbunnies nobody wants to be around and that's the issue

*

again. not true at all. you're confusing bad boring music with real rap thats also entertaining.

these clowns have yall believing real rap can't be entertaining and enjoyable/danceable music. thats a lie. its been done since the 80's. How many times do i have to the Post "THE MESSAGE" to prove this point. They have yall dumb now. yall really think anything of substance wont work because it wont be entertaining. you truly believe entertaining = Dumb music only.

Even though the sells will show otherwise, even though longevity of songs and the artist will show otherwise.

just because crap is pushed on you doesnt mean thats truly whats hot.

trash for the most part does not have any staying power. you may have one hot trash song that catches a nice wave and sits around for awhile. but for the most part its here today gone tomorrow.

99.9% of those type of artist are nothing in 2 to 3 years after they have officially blown up.

what rules the market is good music. and the best music 9 times out of 10 is real music thats has a nice beat/nice hook.

see here's the thing.

if the beat is hot, and the hook is right. the song will sell decently regardless if its trash rap or real rap. the difference is which song stays around longer? the real rap with a hot beat and good solid hook will be around years after the trash song is long gone.

 

[010101]

again. not true at all. you're confusing bad boring music with real rap thats also entertaining.

these clowns have yall believing real rap can't be entertaining and enjoyable/danceable music. thats a lie. its been done since the 80's. How many times do i have to the Post "THE MESSAGE" to prove this point. They have yall dumb now. yall really think anything of substance wont work because it wont be entertaining. you truly believe entertaining = Dumb music only.

Even though the sells will show otherwise, even though longevity of songs and the artist will show otherwise.

just because crap is pushed on you doesnt mean thats truly whats hot.

trash for the most part does not have any staying power. you may have one hot trash song that catches a nice wave and sits around for awhile. but for the most part its here today gone tomorrow.

99.9% of those type of artist are nothing in 2 to 3 years after they have officially blown up.

what rules the market is good music. and the best music 9 times out of 10 is real music thats has a nice beat/nice hook.

see here's the thing.

if the beat is hot, and the hook is right. the song will sell decently regardless if its trash rap or real rap. the difference is which song stays around longer? the real rap with a hot beat and good solid hook will be around years after the trash song is long gone.

you tryna convince yourself¿
cut it short here b
there's something for everyone

*

 

[rapbeats]

you tryna convince yourself¿
cut it short here b
there's something for everyone

*

there's nothing to convince the numbers have proved the OP's point. the longevity of those real rappers have proved the point. there is really no debate here. it was more of a statement by the OP. yall are the ones trying to convince yourselves that turn up music sells very well and has staying power when we know thats clearly not the case.

 

[010101]

there's nothing to convince the numbers have proved the OP's point. the longevity of those real rappers have proved the point. there is really no debate here. it was more of a statement by the OP. yall are the ones trying to convince yourselves that turn up music sells very well and has staying power when we know thats clearly not the case.

sure*

 

[SunZoo]

Too many. Old and young have a skewed view of Black people. There is a K-Pop group in America with 2 Black girls named Coco Avenue from L.A...and Koreans are foaming at the mouth mad talking about they are appropriating K-Pop... I can't make this up... I'm laughing my ass off at their ironic rage.

Edit w/ pic and video (not a fan of them but you get the point)

While nikkas sit here and debate album sales and do 5 minute reviews of the 30 projects that drop every other day...some of these so called "rappers" could be appropriating and TROLLING K-POP and making a shyt ton of money at it.

We are so enamored with RAP MUSIC, the illusion that it's "ours" and all of the other distractions that come with it...we could be taking over country music, K-Pop, rock and roll. Black folk need to step their troll game up

Young Thug should cut a country album.

 

[SunZoo]

Kendrick is selling with no real substance.

 

[SunZoo]

Oh shyt...a Korean Salt N Peppa...

What are some Korean spices that sound cool?

 

[☑︎#VoteDemocrat]

If you can't entertain, no one cares

We have books for that.

 

[☑︎#VoteDemocrat]

Music with substance tends to have more replay value. People will prolly be listening to Kendrick albums 10 years from now, don't know if you can say the same for an artist like Future who's music has a much greater impact in the moment.

No, they won't

Cause kendrick's music pretends to have more substance than it does.

 

[☑︎#VoteDemocrat]

Kendrick gets no play from me today. Kendrick won't get no play from me 10yrs from now either, really don't understand why he keeps getting used as the standard, his music has just as much replay value NOW as a Young Thug's will 5 years from now.

Yall stuck in the 90s nikkas acting like that music of "substance" from back then is getting play by these young kids today, well news flash, ITS NOT. Only nikkas listening to that shyt are nikkas that were listening to it then, and that cycle will repeat for the next era, and the era after that. So how isn't that music just as microwavable and for the moment? Don't answer that, its a rhetorical question.

And not to mention, whose to say what is substance and what isn't, that's WHOLLY subjective bruh.

Yall hip hop elitist are so fukking lame at times.

Future and Young Thug has done more for the sound and embrace of music than Kendrick ever has.

The pain and honesty in their lyrics outclasses anything Kendrick is trying to kick on a pseudo-enlightened tip

@Poitier @bigbadbossup2012 @seveninthechamber @FruitOfTheVale @Cadillac @xCivicx

 

[Taadow]

I don't feel Kendrick, Chance and Cole for that very reason. They feel created, their enthusiasm doesn't exist in their content.

Gospel Truth.