I don't really count Diddy. Master P is a whole other monster because he started as a hand- to-hand rapper. He applied that Bay Area hustle to the industry and changed how artists operated. For all intents and purposes, he started out as an artist. Diddy was a CEO first and then became an artist.
Are we finally ready to accept that rappers today are way richer than those in the 90s
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I don't really count Diddy. Master P is a whole other monster because he started as a hand- to-hand rapper. He applied that Bay Area hustle to the industry and changed how artists operated. For all intents and purposes, he started out as an artist. Diddy was a CEO first and then became an artist.
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Rappers today have more avenues to profit off of their likeness.
The touring industry (not the recording industry), has grown exponentially since the 90s
Think about how much Call-to-Action a IG page with 500k-1mil followers has,
in the 90's you'd have to allocate your Album Budget to go on BET, 106&Park, MTV, MTV2, VH1 etc etc
...Just to reach the same amount of people lol
These new nikkas got it.
The touring industry (not the recording industry), has grown exponentially since the 90s
Think about how much Call-to-Action a IG page with 500k-1mil followers has,
in the 90's you'd have to allocate your Album Budget to go on BET, 106&Park, MTV, MTV2, VH1 etc etc
...Just to reach the same amount of people lol
These new nikkas got it.
This nikka Lil Uzi is gonna be old as shyt performing XO Tour Life in some arena crowd surfing on some retired rockstar shyt in 30 years
Cardi B is gonna have a damn Vegas residency in 30 years
Lil Uzi is not gonna be doing any arena shows in the distant future, especially not in this country at all.
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Nah, I'm talking about just having labels, in general and getting paid.
In the 90's, you'd sign a deal with a parent company and your label would be under the parent company, with an actual budget and roster. They were giving dudes millions just to ink up with them. The label might've been trash, but you would still get the opportunity and money that dudes today could only dream of getting. Elektra gave Pete Rock a million dollars and change for Soul Brother Records and his two artists were Deda Baby Pa and INI, lol. Albums never dropped on the company. There was a lot of money being thrown around back then because the business was booming. Records sales in general were at an all-time high. So labels didn't mind overpaying. Even for shyt that was never going to see the light of day. Today, they're doing everything they can, not to pay anything.
Future, Uzi, Cardi, Migos, Thug etc clearly can tour decades to come as legacy artists 
In fact they're more popular at their peaks than most of the Rock the Bells legend artists were at their own peaks
And people talking about Tribe songs getting used in commercials, what do you think is gonna happen in 20 years? Marketing execs who grew up listening to Future are gonna use Future songs when 2010s nostalgia is the new trend. This shyt is a cycle.
And the old heads who think this generation's music is trash, guess what the generation before you thought the same about the music you loved. And them Lil Baby fans are gonna eventually get flabby and start hating whatever the new wave is.
The circle of life.
In fact they're more popular at their peaks than most of the Rock the Bells legend artists were at their own peaks
And people talking about Tribe songs getting used in commercials, what do you think is gonna happen in 20 years? Marketing execs who grew up listening to Future are gonna use Future songs when 2010s nostalgia is the new trend. This shyt is a cycle.
And the old heads who think this generation's music is trash, guess what the generation before you thought the same about the music you loved. And them Lil Baby fans are gonna eventually get flabby and start hating whatever the new wave is.
The circle of life.
why not
a stat that is upheld by everything but music sales.
if the show money falls off
if the merch money falls off
rappers today have no choice but to be diverse and rap shows won't be hot forever. everything goes in waves.
if the show money falls off
if the merch money falls off
rappers today have no choice but to be diverse and rap shows won't be hot forever. everything goes in waves.
Cause he's not in that space, very few Rap artist are in the space especially in this country.
Future, Uzi, Cardi, Migos, Thug etc clearly can tour decades to come as legacy artists
In fact they're more popular at their peaks than most of the Rock the Bells legend artists were at their own peaks
And people talking about Tribe songs getting used in commercials, what do you think is gonna happen in 20 years? Marketing execs who grew up listening to Future are gonna use Future songs when 2010s nostalgia is the new trend. This shyt is a cycle.
And the old heads who think this generation's music is trash, guess what the generation before you thought the same about the music you loved. And them Lil Baby fans are gonna eventually get flabby and start hating whatever the new wave is.
The circle of life.
Out off that maybe migos and Cardi can tour for decades, maybe future. But those other ones, no. Not to the scale you thinking
yep Kendrick is getting 1M for festivals and 850k for tours..
Biggie would be at that rate in 2021
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This comparison doesn't mean too too much if you don't account for inflation.
$80k in 1995 is $150k today.
I wouldn't be surprised if the cost of rolling out an album was way cheaper today than it was 20 years ago.
Do the big time producers today charge $250K per beat like timbaland and the neptunes?
Artists today also don't have to worry about hype Williams sucking them with a million dollar bill for a music video.
The barrier of entry just seems way lower with the advances in technology these days.
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It’s similar to sports, the people who came before you paved the way
Baby and Slim were robbing their artists blind to make that much money; and Master P's net worth didn't reach its peak until like the late 2000s.
The average rapper now is absolutely out-earning the average rapper back then.