
#GodDidThis is an L on Adidas part. No Beyoncé isn’t a fashion inspiration but if you are paying someone to put their name on your clothes you have require that person to do some damn advertising and be seen publicly wearing the stuffbeyonce needs to stick to being great at what she's great at...music and performing. she's not a fashion icon or influencer, 3 lines have flopped under her, and she's not an actress...stop giving her roles.
For what? Them folks don’t have a long shelf life. By the time adidas would roll stuff out they’d be forgottenThey need to take a page from New Balance.
If I was them I would want to work with major YouTube or Instagram personalities instead. I'm sure they will be cheaper but could get it popping for their brand.