It's crazy how much of a household name they are, but can't hit with the music. The music is about on par with everything else out there, so to only do 10k means they ain't connecting and that post I think sums it up.
They had the cosign from Beyonce and everything.
People don't got a problem with "classy" or think it's boring, if anything you're basically held to the highest of regard/responsibilities in the art if you take on that role.
That's the problem here: I think they were too young to be placed on that perch. No track record to garner the respect and too young to realize the dangers of chasing clout for their career.
I think Normani would've been perfect for that role instead (talent is there, personality seems more authentic, etc) but she just took too long to release music.