This...Nobody wears fukking Adidas.
The Yeezys are only popular because of the resell value and people just want to flaunt like they have money. They originally sold for 200 and people resell over close to a 1,000 dollars. A bunch of celebrities and "get money" or wannabe "get money" nikkas cop them and stunt on IG with them. That's not bringing Adidas any money. That's resell money going to the original purchaser you put them shyts on Ebay. Does nothing for Adidas.
The same also applies for jordans. The real loser in all of this the customer who actually buys the sneakers to WEAR them and NOT "flip them" or buy two and put one on "ice"... From the nike/Jordan standpoint, if they release retros for $120- $160, resellers buy them and would resell them for more than triple the retail. So they think if they hike up the retail price, resellers won't buy because they can't flip, so far for three straight retro releases it has worked but I would need to see it over a longer period of time.
Also the 72-10s are "sitting", you can't walk into finishline, champs or footlocker and just buy them today but then again the 11 line is Jordan brand's most popular. I am somewhat of a sneakerhead but I actually wear all of my shoes and NEVER buy multiple pairs to sell, I mean what kinda fukkin hustle is that to begin with because you can't sustain it & it moves very slow. It's mostly broke azz kids doing it.
I remember a few months ago, a couple of days after I bought my retro 7s I went looking for a shirt and some guy comes in with like 3 pairs returning them because he couldn't flip them because they could still be purchased at retail & he was complaining about having to pay other bills. I just smh and walked out but that's a microcosm of a reseller...

Top 5 pair IMO. Best cw of 4s too.
. Next year though
then the young nikkas and dope boys are going to overpay for them to get them earlier when they still end up being on the shelves after release.
