Because of Social Media and Music has manipulated the female mind so bad to a point where they are even harder to attain if you're not of a certain status or standard physically.
Dudes try to out swag other dudes.
Females trying to out status other females.
There is no "love" any more. No more having fun or dating. Folks now are sex and money crazed narcissists. Everyone seems to be out to gain something.
Women feel as if their wack ass lil sex should have a price on it.
Thus leaving the average joe and young men just starting out in life, with no other option, but to cut the bullshyt games and just pay for it.
Around 2009-2011 is when I really started to see the dating scene go down the shytter.
I have alot of female friends and have been on a ton of dates in my adult years. I meet new chicks almost every weekend. I can game one here and there, but only if nikkas who have no game knew how the scene has changed. These females are a serious mindfukk and headache. I seriously think some are slick retarded.
My brehs in college got it good. That's going to be the grandest time of your life. College is a p*ssy buffet.