I'm not sure whether battle rap has peaked...or whether its just stagnant...or whether it has hit a milestone with summer madness 2
if you say battle rap has peaked, you're basically saying that the industry has little chance of growing anymore...which I don't think anyone could say...
most people still aren't aware of battle rap, so there is still major room for the industry to grow
I think battle rap might go through different milestones with periods of stagnancy in between
I don't think battle rap is going to grow in a straight linear rising path....
I think it might go through periods of growing, then stay stagnant for a while, and then another period of growth and then stay stagnant and etc....
I think the time around summer madness 2 was the first milestone....the 2-3 years before summer madness 2, battle rap was growing fast
and I think summer madness 2 was the *culmination* of those 2-3 years...everything came together at SM2
so now it has hit a milestone...it has reached a place where there are hundreds of thousands of regular viewers...that's milestone number 1
so even though it may seem like it has peaked....it may really be just battle rap hitting their first milestone
and now they need to focus on getting to their next milestone which is a million regular viewers...
I think URL and KOTD need to start a campaign for promoting the sport of battle rap itself
I dont think they do that, I think the only advertising they do is to people who already are aware of battle rap...their own audiences....