We were talking about this in the McDonald's thread. Travis is a blank slate personality wise. He's connected to the Kardashians so that's an immediate question mark. It's weird, bro. He got the machine behind him and he's not fumbling musically like Chance did, so he's blowing up. His fan base is ravenous and extremely loyal and he's been building it for about 6 years now. I just remember all the hype around Rodeo and being utterly confused because of how trash his shyt is. He's good for a couple of singles or bangers here and there but he's just not the artist people want to portray him as. He got a Super Bowls spot which is the most unprecedented thing I think I've ever seen in hip hop. That's like Snoop getting a half time spot years after Doggystyle, but making even less logical sense. Travis is probably the first really explicit artist beyond diddy and nelly (two artists who were bigger than him in their prime, moreso Nelly) and Kid Rock to have a spot like he did. His persona and aesthetic is very dark and not "family friendly", even beyond the explicit lyrics is his whole "creepy" Halloween-esque, dare I say devilish vibe that again has not been seen in any artist on the super bowl stage. The whole thing is sketchy. He's a plant for sure. I remember everyone talking up his production but you'd be hard pressed to find one song by him he produced himself for the past 6 years or so.
