he has nothing about him, nothing.
he was very introverted in the Owl Pharaoh days.
then he goes on stage and lets it all out.
lowkey one of the smartest things he ever did was mention he was such a Kid Cudi fan and how he saved his life.
he became Cudi's kid to his fans that yearned for old Cudi.
the mix of the live shows, delivering big time with Days Before Rodeo, the Kanye connection, grabbing Cudi's fanbase, and a vast knowledge of stuff the youth have liked over the years on the internet/hypebeast culture and a famous girlfriend = perfect internet made superstar.
his fans feel apart of his celebrity yet he shows practically nothing what he's actually like.
even his documentary felt like a long Youtube mini doc IllRoots could have put together. Chase B was the star of it.