Has Rock been able to do numbers on a franchise that wasn't already established and wasn't a Disney movie yet? He definitely has enhanced other franchises though but he's not a strong draw on his own in Hollywood yet
http://www.boxofficemojo.com/news/?id=3878&p=.htm
Friday AM Update:Lucy and Hercules both did solid business on Thursday night. Lucy earned an estimated $2.75 million, while Hercules scored an estimated $2.1 million. Among Summer releases, Lucy is above The Purge: Anarchy ($2.6 million), while Hercules toppedEdge of Tomorrow ($1.8 million). For the weekend, both movies are going to earn at least $20 million.
Forecast: On the final weekend of July, two very different action movies will try to reverse the domestic box office's downward trend.
Hercules has a much bigger budget and arguably more star power in Dwayne "The Rock" Johnson, but the sword-and-sandals epic doesn't appear to be connecting with moviegoers. In contrast, Lucy's eye-catching visuals and intriguing "what if" story has put it on pace for an opening north of $30 million, which should be enough to take first place this weekend.
http://www.boxofficemojo.com/news/?id=3878&p=.htm
Friday AM Update:Lucy and Hercules both did solid business on Thursday night. Lucy earned an estimated $2.75 million, while Hercules scored an estimated $2.1 million. Among Summer releases, Lucy is above The Purge: Anarchy ($2.6 million), while Hercules toppedEdge of Tomorrow ($1.8 million). For the weekend, both movies are going to earn at least $20 million.
Forecast: On the final weekend of July, two very different action movies will try to reverse the domestic box office's downward trend.
Hercules has a much bigger budget and arguably more star power in Dwayne "The Rock" Johnson, but the sword-and-sandals epic doesn't appear to be connecting with moviegoers. In contrast, Lucy's eye-catching visuals and intriguing "what if" story has put it on pace for an opening north of $30 million, which should be enough to take first place this weekend.
I knew it! Pebbles cannot carry a film 
