No it wasn't.
How so
Define rawness?
What standards?
"i wish we could get the 90's back" discussion
- Thread starter NotaPAWG
- Start date
Art Barr
INVADING SOHH CHAMPION
the labels no longer have to develop artist.
as the culture norms of the culture that protected the industry of rap from being taken over from the culture.
were eradicated and the labels no longer had to operate with that as a component to their sales model.
I agree, it needs to be artist development.
yet, since there is no culture in the rap industry anymore.
it took the industry out of a skill based medium and into the hairband/disco phase of commercialism for rap.
so, you don't need to be really skilled to have impact sales wise in the rap industry.
also,...the industry has learned how to also, leapfrog the grassroots movement, as well.
so, the industry no longer has to create culturally relevant artistry or submission.
so, now....
you could be an underground artist and have a developed draw all to yourself.
yet, you will never permeate as an indy, in general.
all because there is no culture to create the grassroots interest or movement to push you into the mainstream.
or help you cultivate the revenue to compete, with the majors.
so, now...
you as an indy still have to be a slave to corporate and major labels models to permeate in a larger drawing manner.
before, you could create a grassroots movement that had the whole industry on its ear.
which made the labels have to adhere to some aesthetic culturally and from a grassroots perspective.
now, all a label has to do is.
let you do all the work, from investing to marketing yourself.
wait for you to need them, then 360 conflict of interest deal you and in general that is your only outlet to be a draw.
which is exactly what the industry wanted.
the destruction caused by those jiggy based sellout fakkits, is why this has occurred.
which completely ruined the sales model culturally and for unique culture based and branded business, we call rap.
art barr
Art Barr
INVADING SOHH CHAMPION
you are not, well versed on the subject to think anyone knows or gives a damn about your opinion.
which are not fact based and damn sure are not actualized culturally or from an actual profitable successful business model.
stop fronting,..nobody gives a shyt about your opinion.
simply, because you really do not give a shyt about hiphop.
so, why in the fukk would anyone ever be aware of what the fukk your opinion is on the subject.
when you do not give a fukk about the culture.
art barr
this is a good insightful post with too much truth.
Urbanmiracle
Brooklyn the planet...
I don't totally wish the 90s were back but there are few key things I wish were around today in reference to hip hop
The edge: hip hop still scared people and exposed them to the harsh lives of the rappers who came from those places. Like Wu Tang, Nas Death Row, and others. And they didn't glorified the violence or drugs or poverty that they came from, they just told their stories vividly and made people scared, aware and attentive to it
Diversity: the spotlight was shared by all. Yea you had your gangsta/hardcore rappers like Nas, Tupac, Biggie, etc but you also had De La Soul, Souls of Mischeif, A Tribe Called Quest, Common and Hieroglyphics who got equal play on radio and video shows. They even collabed like Q tip rapping with Mobb Deep. Tupac wih Digitial Underground.
We policed ourselves: My meaning behind that is, you couldn't come out biting no one else style. You had to be original and dope. Today, Future comes out and then you got Rich Homie Quan and migos as his clones. Ace Hood gets a deal because he got dreads and tattoos like Lil Wayne. It's digusting. Every release back then made rappers step their game up. They help elevate the art.
Image: image was big back then but your lyrics or creativity is what made people stay as fans. Now it's more about how a rapper looks. What clothes they rocking. Oh word the new jordans? Half these nikkas can't even style correctly.
Just back then all the areas of hip hop was hitting you with the classic albums. Illmatic, 36 chambers, All Eyez On Me, The Chronic, Southernplayerwhateverwhatver with Outkast (sorry guys I couldn't remember the total name of the album forgive me. It was a dope cut though). The last album that had that oh snap lets go back to the lab was Kendrick's. that's what I miss about the 90s. Each rapper inspired people. Nas got the ball rolling for QB The producers inspired people. Pete Rock, Premier gave into J Dilla, Buckwild and so on. It was a inspirational time for hip hop. It was just great to be a fan of music in those days. Music is fukking boring right now. Rappers are junkies who can't rap worth a fukk. It's embarrassing.
The edge: hip hop still scared people and exposed them to the harsh lives of the rappers who came from those places. Like Wu Tang, Nas Death Row, and others. And they didn't glorified the violence or drugs or poverty that they came from, they just told their stories vividly and made people scared, aware and attentive to it
Diversity: the spotlight was shared by all. Yea you had your gangsta/hardcore rappers like Nas, Tupac, Biggie, etc but you also had De La Soul, Souls of Mischeif, A Tribe Called Quest, Common and Hieroglyphics who got equal play on radio and video shows. They even collabed like Q tip rapping with Mobb Deep. Tupac wih Digitial Underground.
We policed ourselves: My meaning behind that is, you couldn't come out biting no one else style. You had to be original and dope. Today, Future comes out and then you got Rich Homie Quan and migos as his clones. Ace Hood gets a deal because he got dreads and tattoos like Lil Wayne. It's digusting. Every release back then made rappers step their game up. They help elevate the art.
Image: image was big back then but your lyrics or creativity is what made people stay as fans. Now it's more about how a rapper looks. What clothes they rocking. Oh word the new jordans? Half these nikkas can't even style correctly.
Just back then all the areas of hip hop was hitting you with the classic albums. Illmatic, 36 chambers, All Eyez On Me, The Chronic, Southernplayerwhateverwhatver with Outkast (sorry guys I couldn't remember the total name of the album forgive me. It was a dope cut though). The last album that had that oh snap lets go back to the lab was Kendrick's. that's what I miss about the 90s. Each rapper inspired people. Nas got the ball rolling for QB The producers inspired people. Pete Rock, Premier gave into J Dilla, Buckwild and so on. It was a inspirational time for hip hop. It was just great to be a fan of music in those days. Music is fukking boring right now. Rappers are junkies who can't rap worth a fukk. It's embarrassing.
100% truth
I dont say I wish the 90's were back but I do wish hip hop could produce high quality music consistently like in the 90's. I can only speak for myself but the majority of rap I bump is still 90's classics. Does that make me a snob? Maybe....I just know that music released in the 00's cant hold my interest more than a week 99% of the time. The only artists who released albums I still listen to today past 2000 are Jay, Nas, Kanye, Lupe, Young Jeezy and recently Kendrick. Thats just my feelings on the subject 
Image meant waay more in the 90's...
Why do i say that??
Drake is the hottest rapper right now...let that sink in
The rapper that everybody recognizes as soft is the hottest rapper out...
Image matters less now
Goat poster
KANG LIFE
We can close this thread after this post.
But contrarian ass dudes like @CrimsonTider don't wanna hear it.
good music does still exist but celebration of hiphop as a culture is missing which true not everything back in the day reflected it either but that element added something to the soul of the art.
The 2000's were pretty much a lost decade with things like 9/11 the Bush years and the economy going to absolute shyt in the final years of the decade, I think people are jumping hard on the 90's bandwagon because it was an era where things seemed to be a lot more opportunistic compared to the bleak feeling and very uncertain feeling many folks are feeling right now
that and let's face it alot of it is good old revisionist history from motherfukkers growing older and realizing how shytty the world often is
that and let's face it alot of it is good old revisionist history from motherfukkers growing older and realizing how shytty the world often is
Elle Driver
Veteran
It was definitely the golden era, but there are other factors like cross over appeal, gimmicks, the fact that hip hop/rap is now considered popular culture, people have easier accessibility/visibility to music (with the invention of Youtube/Itunes, being able to instantly get shyt off the internet), gimmicks, and image is moreso important.
The social issues are the same. Trayvon Martin? The problem is, it's harder to get people to buy your albums because you can get them for free, you have to do a lot of convincing (outlandish bullshyt like internet thuggin on twitter/instagram). And major hip hop magazines like the Source (the Source Awards show cased the East Coast/West Coast beef), Vibe (the ever so important 5 mics), and Complex aren't as important anymore.
The social issues are the same. Trayvon Martin? The problem is, it's harder to get people to buy your albums because you can get them for free, you have to do a lot of convincing (outlandish bullshyt like internet thuggin on twitter/instagram). And major hip hop magazines like the Source (the Source Awards show cased the East Coast/West Coast beef), Vibe (the ever so important 5 mics), and Complex aren't as important anymore.
