I wouldn't underestimate people listening to those three records who aren't usually Drake listeners actually - the whole world wanted to hear his response to the allegations and the whole world wanted to know WTF Drake was gonna say over the BBL Drizzy beat and if it might be enough to get another chapter in the story.
Now it's clear it's not continuing the story those people will just stop listening to him to the dislikes might go with them.
The important bit is how many are left after that - no doubt it just got a LOT less cool to be a Drake fan. That happened to Michael at times but he still died with a sold out World Tour - the difference with Drake might be that even if Michael was stained with the rumours, his artistic and cultural credentials were NEVER questioned... even people who straight up hated him because they believed all the allegations still bump Thriller in the car and called him the King Of Pop.
Drake has been painted as CORNY in such a savage and total way that with the rumours ON TOP it might really be over.
Fair to say I'm biased, so whatever, this might just be optimism... I've thought he was corny since "telling that girl she the one for me when I ain't even planning to call" and I'm just enjoying the world kicking the shyt out of him right now.
