For him, this is a good deal. He wasn’t going to have the same impact, or legacy of hits like Michael Jackson, Prince, Sting, etc. How many hits does he have that people are constantly asking for, or playing in stores, commercials, etc?
How many memorable videos does he have? He’s only a household name because young girls went crazy. His music wasn’t really slapping like that. Look at someone like Timberlake. He went solo, and had multiple hits DJs play at clubs, and are played in retail stores, and on the radio. Cry Me A River, Sexy Back, Can’t Stop The Feeling.