Justin Bieber Says Fukk an LLC, Closes in on $200million deal to sell his ENTIRE music catalog

[Vandelay]

For the artists before this, I think it's because they're confident they can develop another catalog. So if your backlog isn't performing as well anymore and you can make maximum profit, while not, instead of dedicating time, money and resources to generate more money for it? Dream, Bieber, and John Legend aren't retiring anytime soon and for two of them, a lot of their work is behind the scenes anyways. Bieber hasn't even hit his adult r&b phase while still showing his brand is strong and viable. A resurgence for him wouldn't be surprising.

The lump sum is taxed lower than the general revenue and I may be wrong, but you also still have the ability to rerecord if you want.


Ye is entirely different situation and selling his shyt up front would be best for him bc he'll never see a bunch of money from his music because every song has 4+ writers, expensive samples which credits all of those singers and producers as writers, etc. His music is just generally expensive overall bc of how much he collaborates. Which is why he was trying to get so much money up front for each album and it increased as he released albums (according to the contracts he released). Him selling is cashing out and wiping his hands free of that


Not to mention, he also lost billions of dollars and is still presumably fighting, not only an adidas/GAP lawsuit, but also multiple settlements for damn near everything now from Donda 2 samples (he released commercially without clearing, antisemitism/sexism/etc settlements, not paying studios/mixers/masters)

Him selling his contract shouldn't be indicative of anything more than him needing money considering how much his old stuff still gets used in media

Ye was selling his catalog before the antisemitic bullshyt. I see some validation in your points as far as their career extension...but if they have faith in the longevity of their career...then why sell? That doesn't make sense. If you think you have more career, more career equates to more streams for your back catalog. A back catalog on streaming that doesn't offer the price of maintenance and shopping it. For private Equity it does because they can play the long game.

 

[Rembrandt]

Market share isn't everything. Even if you gain the majority of market share, you still have to ultimately turn a profit.

Also AI is about to completely disrupt the music licensing industry. Businesses like Gyms, Restaurants, Retailers, etc will soon use ultra-cheap AI generated music that simply mimics Justin Bieber's style rather than paying to license actual Bieber tracks.

They wouldn't even own marketshare, I think apple music would still overtake it.

Yeah, that's not happening lol. For muzik and instrumental shyt, sure, but no, not for most artists. Artists today literally live off being seen, performing, etc. An AI can't replicate that and the closest you may ever get is holoartists and that's been niche for over a decade still

 

[CrimsonTider]

Fair points, but then why is everyone from Dream, Kanye, John Legend, and Justin Bieber selling when they have potentially 40+ years of life left? I agree it's a combination of things, but when when someone like Kanye who has been a top 20 most popular artist for 20 years is trying to shop his catalog because he's not making more than 5 million a year on streaming, that is indicative of the business model for streaming.

It's maximizing what they think they would make over 20-40 years and getting it now, knowing that their catalogs relevance will deteriorate in the next 5-10 years and streaming in it's current state won't pay shyt.

It makes sense to cash out. Time value of money + unknowns

 

[Vandelay]

It makes sense to cash out. Time value of money + unknowns

I hope you realize that's exactly what I'm saying...the other breh is saying it's not because of streaming. I am.

Versus streaming, it absolutely does. There are no definite in business, despite what the last 20 years of owning your master's has been telling people.

If physical media was still around...there might be a different argument. A dollar a CD in the 90's is way different than .0007 cents per 1000 streams.

 

[Wargames]

JB still huge breh I hate to have to break it to you.

Will it be that way when he is 40, 50 or 60?

Also I don’t hate dude, I just know his appeal will likely fade out with age like the majority of pop stars.

 

[Rembrandt]

Ye was selling his catalog before the antisemitic bullshyt. I see some validation in your points as far as their career extension...but if they have faith in the longevity of their career...then why sell? That doesn't make sense. If you think you have more career, more career equates to more streams for your back catalog. A back catalog on streaming that doesn't offer the price of maintenance and shopping it. For private Equity it does because they can play the long game.

It was right after Adidas/GAP essentially gag ordered him and told him he couldn't wear or do anything with Donda and everything.

Because the amount it's making currently would take decades to POTENTIALLY make what they could get right now. Like numerous people in here have said, old Justin Bieber isnt streaming like that. It's not being used in commercials. It's not being licensed. It's losing worth and unless something changes, it'll continue to do so. So the amount you're making today may not be what you make 15 years down the line. Now you can get the 15 years up front and continue making music.


And it's absolutely not true that just because you're making music for a long time that people are streaming your debut or shyt from 8 years ago unless it's some genre defining shyt. Do you genuinely think baby or any of his old shyt is doing that well right and now and will do the same 10 years down the line?


All of his hits while he was the biggest things on earth never even hit #1 or the top #10. He literally just got his first #1 in 2015 and his biggest song in a long time was last year.


I would easily cash out on my own shyt considering I'm seemingly just now hitting my actual stride since I'm doing better than I was during my kid pop star era

 

[The_Truth]

Considering the fact that he can't sing, this is a genius move.

 

[Vandelay]

It was right after Adidas/GAP essentially gag ordered him and told him he couldn't wear or do anything with Donda and everything.

Because the amount it's making currently would take decades to POTENTIALLY make what they could get right now. Like numerous people in here have said, old Justin Bieber isnt streaming like that. It's not being used in commercials. It's not being licensed. It's losing worth and unless something changes, it'll continue to do so. So the amount you're making today may not be what you make 15 years down the line. Now you can get the 15 years up front and continue making music.


And it's absolutely not true that just because you're making music for a long time that people are streaming your debut or shyt from 8 years ago unless it's some genre defining shyt. Do you genuinely think baby or any of his old shyt is doing that well right and now and will do the same 10 years down the line?


All of his hits while he was the biggest things on earth never even hit #1 or the top #10. He literally just got his first #1 in 2015 and his biggest song in a long time was last year.


I would easily cash out on my own shyt considering I'm seemingly just now hitting my actual stride since I'm doing better than I was during my kid pop star era

Bruh...

We're saying the same thing. Before when you wanted to listen to someone who wasn't getting play on the radio, you had to buy a $20 CD. Nowadays you can buy a $20 streaming membership. Streaming is the new radio. Except it's available 24/7 as long as you are paying for a membership.

The math does not add up to keep your publishing as a streaming artist. It is 100% the market vis-a-vis why artists are selling their shyt. Artists would make money off touring and merchandise REGARDLESS of what they are bringing as far as streaming revenue. See Tech Nine, See Insane Clown Posse, see Slim Thug.

I highlighted Meek because he's a popping artist who isn't making money from streaming. He's making money elsewhere AND wants to make money from from his music.

 

[CrimsonTider]

I hope you realize that's exactly what I'm saying...the other breh is saying it's not because of streaming. I am.

Versus streaming, it absolutely does. There are no definite in business, despite what the last 20 years of owning your master's has been telling people.

If physical media was still around...there might be a different argument. A dollar a CD in the 90's is way different than .0007 cents per 1000 streams.

Nah. Streaming is more lucrative for everyone, these deals are happening because of streaming

 

[Michael's Black Son]

Seems crazy that Bieber’s catalog is more twice as valuable as Justin Timberlake’s

Justin Timberlake only has two good albums and without Timbo, Chad and Pharrell those wouldn’t had been smashes.

The N’SYNC stuff has too many hands eating off of it and he didn’t start getting writing credits until the end of their run.

Bieber has like a fifth of his talent but way more “hits”

 

[KingSol81]

You have people like xxx/juice dying with millions liquid, houses and cars fully paid for.

I rather be a broke live rapper than a rich dead one.

 

[Arithmetic]

Smart. His advisers have advised him that it's over. "It" being the global economy.

 

[Cakebatter]

Nah. Streaming is more lucrative for everyone, these deals are happening because of streaming

The entire streaming industry is subsidized by Spotify. Spotify gives lucrative deals to catalog holders and podcasting talent, yet hasn't made a yearly profit over its 14 year existence. Every year their subscriber count grows, but they still lose money. Unless you think people are willing to spend $15+/month for Spotify Premium (And that may not even be enough to put them in the black), the bubble will eventually pop.

Spotify Lost $197 Million USD Over the Second Quarter of 2022

 

[CrimsonTider]

The entire streaming industry is subsidized by Spotify. Spotify gives lucrative deals to catalog holders and podcasting talent, yet hasn't made a yearly profit over its 14 year existence. Every year their subscriber count grows, but they still lose money. Unless you think people are willing to spend $15+/month for Spotify Premium (And that may not even be enough to put them in the black), the bubble will eventually pop.

Spotify Lost $197 Million USD Over the Second Quarter of 2022

I don’t get what this has to Do with my post?
Artist are being offered these deals because people want to profit from the streaming rights music

 

[Cakebatter]

"Nah. Streaming is more lucrative for everyone, these deals are happening because of streaming"

I applaud every artist selling their catalogs for these insane amounts.