Dog Superbowl reaches people that NEVER heard of Beyoncé, Madonna or Janet Jackson.
There's a 70 something year Old Hillbilly somewhere in Alabama that watches the Superbowl in a 15 inch screen TV with a Hanger as an antenna that never heard of Beyoncé, Madonna or Janet Jackson, lets not even discuss this. All 3 of them together are not even 10% as popular as the NFL is, Super Bowl Sunday is the most talked about single Event in the world.
Now what about the 45 year old woman who doesn't like football at all but she watches the Super Bowl halftime show so she can talk about it with the friends at work? What is the more realistic scenario in your mind: Non football fan watching the Super Bowl to see Beyonce? Or person who has never heard of Beyonce before buying a ticket to her concert?


And the number 2 reason is the Halftime Show you retard so the point remains. And you can bet the NFL charges the advertisers MORE based on the fact that they usually have a big star on during Halftime. So the NFL is already making money off the deal...

