When did conscious rap become "uncool"?

[Marezzy]

 

[Blackout]

what mainstream are you watching?

mainstream hip-hop basically consists of bama rappers and weirdo industry plants.

"gangsta rap" died with death row. now if its street rappers youre talking about. its mostly just meek millz & fly-by-night bamas.

Fake gangsta or street or whatever you want to call them they are the main ones getting pushed by the labels.

Labels dont want to push conscious rappers no more because the small amount of morality in the mainstream rap scene is gone.

 

[Edub]

Cool enough?



Tell us what are really trying to say breh.

Well...I sometimes get the sense that J. Cole should be handing in TPS reports to his office manager rather than headlining shows. He's cool, but tribe de la soul dead prez etc. they all had that IT factor...J. Cole is like a pair of dockers khakis ...I like dude...but sittin through a concert, uh no thanks

 

[IllmaticDelta]

"Broken glass everywhere, people pissin on the stairs, you know they just don't care" - the message By Grand Master Flash(the beginning)

You are wrong Hip Hop started with a message...

No it didn't....

Ed "Duke Bootee" Fletcher, who was a staff songwriter as Sugarhill Records, started writing this song on a piano in his mother's basement in 1980. He made a demo of the song with his own raps and took it to label boss Sylvia Robinson, who asked Grandmaster Flash & the Furious Five to record it. Flash would later speak of the song as a landmark in the evolution of rap, but he and the group wanted nothing to do with the song, and even ridiculed it when he heard the demo. "The subject matter wasn't happy. It wasn't no party s--t. It wasn't even some real street s--t. We would laugh at it," said Flash.

With the band balking at recording the song, she decided to record it with the group's rapper Melle Mel trading verses with Fletcher. At this point, Flash asked Robinson to let the entire group perform on the track, but she refused. Melle added some additional lyrics to the song as well.

The Message by Grandmaster Flash & the Furious Five Songfacts

Early Rap was more like what gets called mainstream/commercial today. There was no deep, thought provoking or poetic lyricism going on.


1:04 and 7:23

 

[Wacky D]

Fake gangsta or street or whatever you want to call them they are the main ones getting pushed by the labels.

name em.

the big pushes are going to wayne, drake, nikki, kendrick, cole, etc
with old lurkers like eminem, kanye & corporate jay

wheres the gangsta chit?

just because most of this stuff isnt taking off like that with the public, doesnt mean its not the main stuff getting pushed.

this song was dope and actually had a lil buzz.

if lupe made more songs like that, he'd be in a better place.

Well...I sometimes get the sense that J. Cole should be handing in TPS reports to his office manager rather than headlining shows. He's cool, but tribe de la soul dead prez etc. they all had that IT factor...J. Cole is like a pair of dockers khakis ...I like dude...but sittin through a concert, uh no thanks

lol yep.

cole is an industry plant.

kendrick too.

 

[PhonZhi]

this dude is a clown.

Yea, you're definantly white.

 

[Blackout]

name em.

just because most of this stuff isnt taking off like that with the public, doesnt mean its not the main stuff getting pushed.

Young Thug, Migos, Cheef Keef, Meek Mills and such are the main ones getting pushed.

Isnt taking off like that with the public? They arent even played on the radio fool.

 

[Will Ross]

Yep, music about blacks being killed by other blacks and promoting an overall destructive lifestyle to the black community will be shunned more and more as we unite and become increasingly aware that this music is being used against us. Kendrick and Cole are selling because they represent the "average" black man, not the negative stereotypical super thugged and swagged out caricature that the white man wants representing us.

You kill me acting like rap causes the issue that pleg our commmuty.
All the issue we face now was around before hip hop.

 

[Wacky D]

Yea, you're definantly white.

when everybody first realized who you were AFTER you won your fake poster of the year award from that fixed poll, i thought you were white.

until you hopped on this smart-dumb nicca wave.

now i see that youre just a poser from the burbs with no food-for-thought. thats why you came out of nowhere, hoppin on my d*ck with generic internet insults while everybody else is having an actual discussion. obviously something i said mustve really hit home.

youre barking up the wrong tree. go play somewhere before i end your whole chit, along with anybody that vouches for you.

 

[PhonZhi]

You kill me acting like rap causes the issue that pleg our commmuty.
All the issue we face now was around before hip hop.

Rap didnt exist when slavery was happening. Fuk u talkin bout?

 

[Rack4K]

'Conscious rap' is not a thing, its just a label given to rappers who are too boring to be considered anything else. Most rappers have some conscious content, from Nas to Jeezy but those artists aren't saddled with the label because Nas at his height was played on every corner in NY, and Jeezy every hood in America. People only call you conscious when you have a dusty underground perception so in that regard it was never cool.

Public Enemy and stuff was cool but in those days it was just 'rap'...nobody had time for sub-labels

 

[GrindtooFilthy]

people mention kendrick but ab-soul is a more socially conscious rapper than kendrick

 

[Mirin4rmfar]

If anything I feel like conscious Hip Hop is becoming more mainstream. People are tired of all the gangsta rap sheet hence reason a lot of gangsta stay local. J. Cole, Kendrick Lamar and the rising Big Krit are all conscious rappers.

 

[PhonZhi]

AFTER you won your fake poster of the year award from that fixed poll

What da fuk are u talkn bout white boy

 

[Edub]

you cant just come out the blue 40 years later trying to rewrite history and talk about what YOU consider the beginning.

and regardless, thats still a long ass gap between that and the message. with the message being a song that the furious five didnt even want to do.

Rewriting history...da fukk


What hip hop was poppin in 73 homie...no nikka, Donna summers was poppin in 73 along with the BG's and sly and the family stone...maybe there was some early sounds of hip hop at the time but it was nowhere near a thing yet. Me and all my siblings stretch from birthdates between 68' - 79'. My whole family was birthed during this period...my parents were in the street kickin it like me now in 73...no one was talkin hip hop in 73 it was all disco and studio 54 in 73...facts. And the song dropping in 83 after the beginning in 79 is not long...between 79 - 83 it was simply the transition from local party scene music to actual radio airwaves music...it wasn't like a lot of different waves came and went between those three or four years...and this isn't what I consider the beginning...it is what MANY consider the beginning.