‘Why The New Girls Can’t Sing’

[Solo_87]

Ppl stopped going to church, lack of music education in schools

And advances intechnology

Once we got music videos and now social media an artist appearance is more important than ever

Plus studio magic

Record labels more likely to invest in an artist with a certain look and presence. Talent is secondary

And now with social media and streaming the under 25 crowd have become musics biggest market so ageism has gotten worst...social media influencers are now celebrities ...It's now easier than ever for independent artist to get their music heard and gain an audience

Young ppl generally dont care if a artist is off key as long as the beat is good and song catchy

 

[Coolin']

Because record labels look for people who are “influential” on social media. There are interviews of former singers saying labels want you to make buzz on Tik Tok instead of just building your hype the traditional way.

 

[Vandelay]

Plus, best singing.

Ain't like I randomly picked them...some of the best singers. But, I agree with the bolded.

But, in the red;

I'll take the older gen, in looks

The older gen, especially has some fine chicks...but I see your Lauryn and raise you a

But then there's still

Only 1 of them is really the whole package...

We don't acknowledge Summer Walker.


All of them do some level of acting/modeling...

 

[Sterling Archer]

Microwave generation. Everybody wanna be hot and take short cuts. Social media made everything a Rat race Plus sex sells

There's still alot of talented people out there tho (and they have a platform). Some just see it as a hobby and some just don't know how to market themselves.

Basically. They dont want success, they want clout. They could be singers and live a nice affluent lifestyle with recognition (many do) but they want the clout when they are seen. Talent will always make it to the surface.

 

[Ol’Otis]

Khelani

Random: somebody called her new album bluegrass music

 

[Ol’Otis]

Woah, woah, woah

There's still black artists singing

Since this Dance/House shyt the new wave, just wanna say Rochelle Jordan (Toronto) did this in 2021

:to: The Pro-Black Man Anthem Been rocking with her since 2011

www.thecoli.com

Brent CAN NOT sing
And he was a failed rapper at first

 

[King Sun]

Why do ya'll keep saying this?

What he mean to say there were blacker

 

[CodeBlaMeVi]

Yep, we will never get another Barry White for example. A 40 year old outta shape crooner. Current industry would never put anything behind an artist like that.

Barry White was an extraordinary composer/songwriter/producer and pretty much was made into a star because his voice was undeniable.

 

[Slimkid07]

The high key diss of Normani and SZA in this vid.
But yea, this has been a problem for decades. Look at C&C Music Factory and Milli Vanilli.

 

[Kingshango]

The removal of music classes and the lack of church taught singers play a part in this.

At the end of the day it’s all about social image more than talent.

 

[Rhapscallion Démone]

studio magic works miracles now ha

Until there's a glitch or malfunction. Then you get to hear their real vocals and it ain't the studio version

 

[Rhapscallion Démone]

@Dober Man put me on to this channel


And the nikkas can’t sing either

The women whisper and the men whine

 

[TheOptimisticCynikal]

Image sells easier than talent. Far easier.

Also consider power dynamics and leverage. Music heads would much rather invest in an artist that they made and where both the artist and the label know they can make again rather than once in a generation talent that knows their worth and knows every major label in existence will be desperate and begging to have that generational talent take their money.

 

[010101]

Image sells easier than talent. Far easier.

the majority of communication is visual

it's why looking the part matters more

no way around that


*

 

[concise]

Ashanti opened the flood gates

if we gonna be real, aaliyah and mya opened them doors. that doesn't mean they didn't make some dope tracks, but they were slightly below average vocally

Can't forget Madonna, Paula Abdul, Keith Sweat, and Al B. Sure!


Once the Milli Vanilli experiments advanced with auto-tune and other studio tricks becoming available, even good ghost voices no longer became necessary ... any and every weak voice could be fixed and sound like magic.


Plenty of great voices still exist, if you want to hear current ones, you'll have to start looking more into underground R&B or gospel