Elvis's death wasn't even as big as Michael's. Believe it or not, Elvis's death actually picked up more steam as time went on. Michael been in the business since he and all my age group were children. Plus he made the afro, aka the bush, go mainstream...actually the Jackson Five did, especially Jackie. But the hair style went on to become the MJ as well. Micheal's death also affected his celebrity brothers an sisters, which made his passing affect us even more. I already mentioned how touchy his funeral was. With Smokey Robinson, Berry Gordy of Motown, etc..., there to speak, it was almost like watching Black History by itself, as far as R&B music.
Of course Kobe's death was big as well, not only because of the tragic way he died, but his daughter also died, along with seven others. For those who can't remember when the Jackson Five debuted, I can understand why Kobe's death would sound bigger. Although I think Michael's passing may have rocked the world a little more, it may be no real answer to this question.
Although I don't really like telling where I was when I first heard about Kobe's death, me, my mother, and two of my siblings had just got back from the funeral home to view our brothers' body, who was very close to me in age. I couldn't feel much more numb after that. Then we saw the news of Kobe's death flashing on the news screen when we got home. Although my brother was deceased, this would have blew his mind, being the big sports fan he was. What also made Kobe's death so touching was he favored me a little, along with one of my surviving brothers, and our nephew, back when he was playing for the Lakers. Never will I undermine the affect Kobe's passing had on us and the world. Now that I remember, my mother even named her dog after Kobe when he was playing, and she don't even watch basketball that much.