Last year, Billboard had Kendrick in the top 10. I forgot where he was ranked, but ya'll were in an uproar. If Kendrick was not in your Top 10, 5, 3 or wasn't your GOAT before, I don't really see how him defeating Drake moves that needle.
I saw Kendrick get raked over the coal for TPAB (which I still think is the best album of last decade) and Mr. Morale (which was nowhere near as bad as this board made it out to be). People were talkong about he fell off.
All of his albums IMO are great. That's where he excels. More so than most artists, he makes true concept albums where they really do tell a story.
I don't get excited for a Kendrick feature as that's the worst part of his artistry. He has some dope ones like his feature on Game's "The City". He doesn't really blow me away lyrically as much. Nowhere near wack. He's great, but not elite.
This is just my take on Kendrick. Out of the "Big 3", he's the most consistent and the better lyricist.