New NBA Media Deal: 11 years, $77B with Disney (ABC/ESPN), Comcast (NBC/Peacock), and Amazon. ESPN to license Inside the NBA

[No1]

I dead ass won’t. I ain’t pressed to watch that many out of market NBA games.

Peacock is like 6.99 lol. Unless you’re paying for capable and 8 other streaming services it ain’t that crazy. But I really just have YouTube TV and then get Peacock free via my credit card. Also discounted Netflix and Max.

 

[K-Apps]

 

[K-Apps]

 

[L $ C]

I hate adam silver. hes gotta go

 

[aceboon]

 

[CHICAGO]

LMAO

I WATCHED THAT WHOLE CLIP
JUST TO SEE IF THEY WERE
GONNA POST A HASLEM HIGHLIGHT



​

 

[Rekkapryde]

Legs gives me a Hubie Brown vibe. Fux with him and David Aldridge heavy.

 

[Rekkapryde]

So is Lowry playing with the Sixers or what?

Dell Curry left the Hornets broadcasting team?

 

[FAH1223]

So is Lowry playing with the Sixers or what?

Dell Curry left the Hornets broadcasting team?

Lowry is still playing and working for Amazon.

Dell Curry and Eric Collins will be doing both Amazon and Hornets games.

 

[FAH1223]

Comcast projects losses in the hundreds of millions in the early part of the deal. @K-Apps

NBC execs reportedly worried NBA deal is 'a money loser'

NBC executives are reportedly worried that the network's new NBA deal is "a money loser" for $2.45 billion per year.

awfulannouncing.com

Over the next 11 years, NBC will fork over $27 billion to the NBA for its new package of exclusive regular season and playoff games. The deal, finalized last year, is a big bet for the network.

Extraordinarily, NBC will be paying more per year for its NBA package than it will under its current NFL agreement, which gives the network one of the top games of the week in Sunday Night Football, and puts them in the Super Bowl rotation.

If that sounds a bit out of whack considering the massive gulf in viewership between NBA and NFL contests, it appears that some NBC executives agree. In a new report by Joe Flint of the Wall Street Journal, some NBC executives are sounding the alarm. “Some senior NBCU entertainment executives and Wall Street analysts have questioned the price and all that has to go right for the deal to be a success,” Flint reports.

Now, it’d be natural for an entertainment executive at the network to be upset about the new NBA deal. The $2.5 billion per year that NBC is shelling out for hoops cuts directly into the budget that would have been used for more traditional entertainment programming in the past. NBC also recently made cuts to its news division, in part to focus more resources on sports.

Still, NBC execs in entertainment and news aren’t the only skeptics. Robert Fishman, an analyst at media research firm MoffettNathanson, suggested the math simply doesn’t add up. “It is hard to make the math work on generating any substantial returns,” he told the WSJ.

On the record, NBC executives are open to admitting the NBA deal is” going to be a money loser in the near term.” The hope is that the agreement will pay dividends over time.

“All of these deals lose money discretely,” NBCU executive Dave Pietrycha, who worked on the NBA deal, said according to the WSJ.

“It’s important for us to take big swings when we believe they will benefit the company over the long term,” Comcast co-CEO Mike Cavanagh wrote in a memo last year after the deal was announced.

Per Flint, NBC is projecting losses of between $500 million and $1.4 billion in the early years of the deal. The goal — between growing revenue from Peacock subscriptions, increases in affiliate and distribution fees, and more lucrative advertising inventory (NBC is charging approximately $130,000 per 30-second spot, while its predecessor TNT charged about $50,000) — is that the network can begin turning a profit further down the line.

That will be an uphill battle. Critics of NBC’s deal are skeptical that Peacock will see significant growth. Most sports fans, one analyst claims, already have Peacock to access its wide-ranging inventory of live sports including the Olympics, NFL, Premier League, and college sports.

NBC has seemingly acknowledged this, and plans to launch a new cable network to air live sporting events that were initially exclusive to Peacock. In turn, the network can further capitalize on its extensive live sports portfolio via distribution fees rather than relying solely on Peacock subscriptions.

In this industry, there’s a fine line between a successful deal and one that’s seen as an albatross. NBC is banking on this deal becoming a success over time, while hopefully minimizing losses in the interim.

 

[K-Apps]

Comcast projects losses in the hundreds of millions in the early part of the deal. @K-Apps

NBC execs reportedly worried NBA deal is 'a money loser'

NBC executives are reportedly worried that the network's new NBA deal is "a money loser" for $2.45 billion per year.

awfulannouncing.com

Not surprising, Zaslav and other media pundits believed NBC overpaid for the NBA. We will see if they can get ROI at some point.

 

[Maude]

 

[aceboon]

 

[OGBobbyJohnson]

 

[Saysumthinfunnymike]

Not surprising, Zaslav and other media pundits believed NBC overpaid for the NBA. We will see if they can get ROI at some point.

People who were comparing Zaslav to NBC and then Zaslav/WBD to ESPN didn't understand that the difference was Zaslav was originally brought in to wipe away Warner's debt and even then people expected him to facilitate a deal to another entity. Overpaying for the NBA didn't make too much sense.

Since WBD lost the NBA, the stock price is actually up over 70% because all the shareholders care about is that they are splitting up the cable channels from the studios/streaming and selling both.

Cable will be a money pit until it eventually dies off. NBC realizes that. ESPN realizes it but they are trying everything they can to stunt their decline with the acquisitions like NFL Network.