For me it is. The point of having lossless files, that are encoded well, is to hear the Dynamics of each instrument, and vocals. This would make it louder, and clearer, then lossy files. You might not hear it if, you just expect something out of this world, but, once those expectations go, and you are listening to the music on a good DAC, its no way you can go back to regular shyt. I just can't wait for files becoming 24 bit, 96khz, for sell. They are for sale now, but, its mostly other genres. Rap music listeners don't usually care about quality so I guess labels see no need to sell rap albums in high volume on hi fi music sites. Maybe this tidal thing will help change that. Imagine a dre beat using a file that came straight from the studio, and listening to it on a good DAC like Cambridge audio or a Sony hi res player, using some audizee lcd headphones or the new ones the are about to be released that uses a new form of planar magnetics. shyt would be lovely.