When building your business means hiding that it's black-owned

[MrPentatonic]

It's a game and everybody is playing whether you like it or not.

Play to win

 

[ezrathegreat]

Can't knock them,legally finesse those cacs out of their money.

 

[Unknown Poster]

I've never hid my identity from my audience and am still successful in my business exploits. fukk this c00n shyt way of thinking and I am very aware of this as someone who has been in business for themselves and as a black man who was responsible for a retail staff and store management. How are you going to reverse a trend if you're not willing to put youself out there? You're willing to succeed and be successful as a black busines but you don't want people to know it['s a black business?

fukk out of here.

If you have a good enough product or service it won't even matter. Even better if you're in the right area. In NYC, that was nothing for me to do. I could imagine it would be more challenging in a non-diverse area of the country with a predominantly white population and a sizeable black population against it and no one else really..

I personally don't like the idea. I guess some black peopel are scared to put their faces out there....that doesn't seem like they proud of themselves. And how are we going to inspire more black men and women to increase black business if we tell them they can't put their face out there when ANY other group of people don't have to do so!!!???? fukk that, I ain't afraid to be a trailblazer. I'm proud of my business and I know I built it up and and no one could take away what I built. Period. I love putting my face out there, cause then people know me beyond the brand cause it's not another white or non-black face doing it. I'm proof to the haters we can succeed...why should I hide behind my business like I'm ashamed of my blackness? fukk out of here....you either like what I got and fukk with me or you don't cause I am the only person doing what I do and there is nothing and no one that comes close to what I do and who I am and that's the whole package! I worked myself up from the bottom to the top and what you see is what you get.

 

[Cadillac]

I read this before or something like it but yeah it's a shame we need to use this tactic.

But whatever u gotta do as black person to get ur business going do it

 

[Unknown Poster]

This is 100% truth unless you have a business that caters to black customer base. What Tristan Walker and Tariq are doing for instance.

Now if you become successfull white people will come running because it gets them cool points.

This is EXACTLY how I work...but I legit hate stating it cause I really just gravitate towards things that young people who are into fashion regardless of race demographic all that are into and I have a diverse following but yeah...I call it the Kanye Jordan effect.

This is why I say we shouldn't hide anymore if we got the image and swag to carry a business or brand.

I never put the bones out for a certain demographic, that shyt was and still is for the people.

 

[Unknown Poster]

I hate that they have to do it, but I totally understand the tactic. When they reach a critical mass they should probably reveal their black excellence but nothing wrong with getting their weight up first

My reasoning is this pretty much yes.

 

[Be Strong Blackman]

This is the sad truth. I know people who have non black people in figure head roles because of this. It actually works out better for them but still..

Damn

 

[Swirv]

Whats your business?

Real estate

 

[jilla82]

I've never hid my identity from my audience and am still successful in my business exploits. fukk this c00n shyt way of thinking and I am very aware of this as someone who has been in business for themselves and as a black man who was responsible for a retail staff and store management. How are you going to reverse a trend if you're not willing to put youself out there? You're willing to succeed and be successful as a black busines but you don't want people to know it['s a black business?

fukk out of here.

If you have a good enough product or service it won't even matter. Even better if you're in the right area. In NYC, that was nothing for me to do. I could imagine it would be more challenging in a non-diverse area of the country with a predominantly white population and a sizeable black population against it and no one else really..

I personally don't like the idea. I guess some black peopel are scared to put their faces out there....that doesn't seem like they proud of themselves. And how are we going to inspire more black men and women to increase black business if we tell them they can't put their face out there when ANY other group of people don't have to do so!!!???? fukk that, I ain't afraid to be a trailblazer. I'm proud of my business and I know I built it up and and no one could take away what I built. Period. I love putting my face out there, cause then people know me beyond the brand cause it's not another white or non-black face doing it. I'm proof to the haters we can succeed...why should I hide behind my business like I'm ashamed of my blackness? fukk out of here....you either like what I got and fukk with me or you don't cause I am the only person doing what I do and there is nothing and no one that comes close to what I do and who I am and that's the whole package! I worked myself up from the bottom to the top and what you see is what you get.

yea articles like these are just bad.

The people on the sideline are going to use it as an excuse to not get out there and hustle.
But anyone that is actually chasing money knows its not as bad as these pieces make it seem.

At first site is it possible a white person thinks something slightly negative when they see you? yea...
...but once you open your mouth and show that you know what youre talking about, its all good...in fact...a lot of white people are looking for black people in their circle because it looks good, and can bring in a whole different demographic (if were talking about doing business with someone).

Its just like the white boy or asian dude at the basketball court.
At first everyone looks at em like ...but once you see them cross someone over, the crowd is like .


Its why I hate how folks on the site harp on these "studies"...it just puts negative shyt in your head...and fuks you over before you even try.

 

[MostReal]

White folks been doing this to black folks and probably other miniroties since ever(BET and Ebony). I'm not happy that they think they have to do that, but it is what it is.

Gotta play the game and if I were to start a business the first thing I'd do is get me a white front man/girl for customers.
All of my brehs would be in positions of power behind the scenes though

 

[Professor Emeritus]

Shoulda kept them problems in-house as far as vocalizing it,

Nah, vocalizing it is the first step in doing something about it.

Like the professor said in the article, the fact that they're black-owned is going to catch up to them sooner or later. Better to head it off before it does in the form of a bigger conversation and hope that something changes, then try to keep hiding it when you know people will eventually find out sooner or later.

 

[BlackDiBiase]

blah blah blah, its about police thats it. black people (mainly usa) are born and raised to be anti-police so even in legitimate business practices the fact that the product/service you purchase if black owned wont be presented as 'trusted' because they appear not to follow 'rules'

now you can get your inspect deck on all you want but thats it, quality is quality but even better is safety. on-line is a goldmine its policed whether you like it or not

edit, you lying dumb fukks about your fantasy business practice i didnt even read most this shyt but fukk dropping game on you clueless fukks i will leave you with one jewel and better yourselves as black men and men period because you guys are obviously retarded.

look up the origin of the term 'the real mccoy'

 

[Uncle Kendrick]

Think about how white people sell goods targeted to our community. The figurehead is usually a black spoke person. Look at hip hop the owners are white but the people promoting the item are black.

 

[Ghost Utmost]

I was impressed when I found out Spike Lee directed Inside Man.

His fingerprints are all on it once you realize but it stood on it's own. It wasn't a good black movie, it was a good movie.

I was blown away when I found out Dwayne McDuffie was behind the Justice League and JLU cartoons.

RIP to the brother. He created Static among other things. It becomes clear that a black man was at the helm when you look at the John Stewart stuff, but it was a good show to everyone not for a certain demographic.

I like both. I like Martin and Friday and Public Enemy. I also like it when there's a black scientist or inventor quietly creating the future.

This world is broader than our demographic. If you wanna win big you gonna have to sell to everyone. I cringe a little at "hiding" your demo, but you don't have to spell the company name with a "z" at the end and make the Afro Pick with the fist your logo.

 

[EndDomination]

the article actually didnt say there is a reason to hide.
It said that businesses didnt want to be perceived as only for blacks...and that is correct.
When you open a business you want 100% of the population to feel welcomed (which is why putting a "black owned" sign up is dumb").



Sounds like he was doing door to door sales.
This is common for anyone doing door to door.
When was the last time you let someone in that randomly knocked on your door trying to sell something?



this is the only confusing part.
Its not clear what this means. Im pretty sure more than 55% of black people would buy a product from other blacks.
Same with white people.
In fact...I know its not true from experience.
Without having actual data..or being able to talk to the people who conducted the study...we cant know what that means.

The problem I see w/ a lot of B&M black businesses is that they want to advertise that the business is black owned and rub it in everyones face.
Nobody wants to deal w/ someone like that.

If you think you cant open a successful business because youre black...youre just looking for an excuse not to try.

Its 2016 anyway...there is so much money on this internet

The question wasn't "would you buy a product produced by a Black person," it appeared to be "would you buy a product from them because they were Black."