Why do urban clothing lines always die?

[M4T]

I seen Reebok in Walmart last week, adidas just sold them off to some other company. R.ip Reebok

 

[Living Bait]

I think Karl Kani could've crossed over. It was a stylish logo that wasn't OTT. I don't know how he dropped the ball.

I remember even Wu members were critisising the quality of Wu Wear...

 

[T.H.E. Goat]

I seen Reebok in Walmart last week, adidas just sold them off to some other company. R.ip Reebok

They sell Levi’s at Family Dollar now

 

[jilla82]

Urban clothing lines are generally all marketing, and the quality is low

the look eventually gets stale and people move on

the OG high-end labels have a history...
...and actually have good quality

 

[WSFGDan]

Becuase y’all love white people’s clothes

 

[OfTheCross]

Fubu,rocawear, ecko, southpole and the list goes on, but other brands like Calvin Klein and Ralph stay relevant forever.

I'm rockin some SouthPole joggers as I type this.

They're actually quite nice. I'm not going to buy them again, though, cause they're made in China

 

[Will Ross]

Because the target audience outgrows them