The lack of awareness and basic math is appalling
Yeah, by everyone in this thread.
Three expansion teams just paid 250 million a piece to join the WNBA. The Liberty sold a 20 percent share of the team valued at 450 million.
Now yes, the WNBA did lose 40 million dollars in 2024, but this is in large part due to the TV deal they are currently signed to, which in 2026 goes from roughly 45 Million annually to 200 Million annually.
This will result in essence in the league making money over night from losing 40 to a net gain of 115M just on the TV deal alone. Even if the game and ticket sales were to stop growing, and merch stopped selling, it would still be in the green.
The players don't want to be paid what the men are paid. They want 50 percent of league revenue, as opposed to the 9 percent they get now. They won't get that IMO, but they're well within their rights to ask.
The owners want to keep salary increases small, plus end athlete-owned offseason leagues like Athletes Unlimited and Unrivaled (which nearly broke even in its first year). Why the fukk would you side with the owners?