biggies whole legacy comes from puffy and ny hip hop media campaigning on his behalf. "King Of NY" or "Best Rapper Alive" is just like any other political title like President or Governor. you need to campaign, you need to politic, you need to leverage media. the same sh!tsz camel and his media cronies do now, that same isht was going on with Big. The public didnt crown BIG. the industry did. just shows you the politics of the music business.
damn, if you read hip hop media outside of NY, Big wasnt even that respected. and he wasnt even that respected after he died. he was still gettiing sh!tted on. ny media plus revisionist hipsters, thats who crowned Big.
Puffy was the major reason behinds big's commercial success,as far as him instructing BIG to "make them dance" and just being a great overall Executive Producer. However we cant pretend that biggie didnt deliver. His songs hit hard PERIOD. You couldnt go places and not hear people saying:
"I made the change from a common thief
To up close and personal with Robin Leach
And I'm far from cheap, I smoke skunk with my peeps all day
Spread love, it's the Brooklyn way
The Moet and Alize keep me pissy
Girls used to diss me
Now they write letters 'cause they miss me
I never thought it could happen, this rappin' stuff
I was too used to packin' gats and stuff
Now honies play me close like butter played toast
From the Mississippi down to the east coast
Condos in Queens, indo for weeks
Sold out seats to hear Biggie Smalls speak
Livin' life without fear
Puttin' 5 karats in my baby girl's ears
Lunches, brunches, interviews by the pool
Considered a fool 'cause I dropped out of high school
Stereotypes of a black male misunderstood
And it's still all good "
"Straight up honey really I'm askin
Most of these nikkaz think they be mackin but they be actin
Who they attractin with that line, "What's your name what's your sign?"
Soon as he buy that wine I just creep up from behind
And ask what your interests are, who you be with
Things to make you smile, what numbers to dial
You gon' be here for a while, I'm gon' go call my crew
You go call your crew
We can rendezvous at the bar around two
Plans to leave, throw the keys to Lil Cease
Pull the truck up, front, and roll up the next blunt
So we can steam on the way to the telly go fill my belly
A t-bone steak, cheese eggs and Welch's grape
Conversate for a few, cause in a few, we gon' do
What we came to do, ain't that right boo [truuuueee]
Forget the telly we just go to the crib
and watch a movie in the jacuzzi smoke l's while you do me
"
"
[Notorious B.I.G.]
Who the fukk is this? Pagin me at 5:46
in the mornin, crack of dawn an' {*dialing phone*}
now I'm yawnin - wipe the cold out my eye {*ring*}
See who's this pagin me - and why
It's my nikka Pop from the barbershop
Told me he was in the gamblin spot, and heard the intricate plot
of nikkaz wanna stick me like flypaper neighbor
Slow down love, please chill, drop the caper
Remember them nikkaz from the hill up in Brownsville?
That you rolled dice wit, smoked the blunts and got nice wit
Yeah my nikka Fame up in Prospect
Nah they're my nikkaz nah love wouldn't disrespect
I didn't say them, they schooled me to some nikkaz
that you knew from back when, when you was clockin minor figures
Now they heard you blowin up like nitro
And they wanna stick the knife through your windpipe slow
So - thank Fame for warnin me cause now I'm warnin you
I got the mac nikka tell me what you gonna do
[Chorus]
Damn! nikkaz wanna stick me for my paper
Damn! nikkaz wanna stick me for my paper
Damn! nikkaz wanna stick me for my paper
Damn! nikkaz wanna stick me for my paper"
"[Verse Three]
So, what's it gonna be? Him or me?
We can cruise the world with pearls, gator boots for girls
The envy of all women, crushed linen
Cartier wrist-wear with diamonds in 'em
The finest women I love with a passion
Ya man's a wimp, I give that ass a good thrashin
High fashion - flyin into all states
Sexin me while ya man masturbates
Isn't this great? Your flight leaves at eight
Her flight lands at nine, my game just rewinds
Lyrically I'm supposed to represent
I'm not only the client, I'm the player president
"
These and every other verse on the songs they're from are classic and i heard with my own ears being recited by many people. Let's not pretend that biggie's buzz was manufactured like these current rappers.

Also Ghost doesnt have one verse that is known coast to coast. Just wasnt that good